January 22, 2010

Food Network and HGTV Back Aboard Cablevision
By BRIAN STELTER
NY Times

http://www.nytimes.com/2010/01/22/business/media/22cable.html?ref=business&pagewanted=print


The Iron Chef is back in Cablevision households. The cable distributor 
said Thursday that it had signed a new deal with Scripps Networks, 
restoring two popular cable channels, the Food Network and HGTV, to the 
television lineups of about three million homes in New York, New Jersey 
and Connecticut.

The agreement ends an unusually long blackout of the two networks that 
began on New Year’s Day over how much Cablevision should pay for the 
right to carry the channels. Any cost increases are usually passed along 
to customers in the form of higher monthly cable bills.

The absence of the two channels brought customer complaints to both 
companies.

The fast-growing Food Network, which features “Iron Chef America” and 
other culinary-themed content, and HGTV, which features shows like 
“Dream Home,” returned to the Cablevision lineups almost immediately 
after the deal was reached Thursday afternoon, customers said.

Both sides professed to be satisfied with the outcome. In a statement, 
John Bickham, Cablevision’s president of cable and communications, 
thanked customers for their patience “as we worked with Scripps to reach 
an agreement that is fair.”

John Lansing, the executive vice president of Scripps Networks 
Interactive, called Cablevision a “valued distribution partner” and 
said, “We’re gratified that together we were able to reach a successful 
conclusion that will benefit their customers and viewers of our networks.”

The companies declined to comment on details of the new agreement. 
Scripps was reportedly demanding about 25 cents a month per subscriber 
for the Food Network, which typically earned about 8 cents a month in 
earlier deals with distributors. It wanted a smaller increase for HGTV, 
which earned closer to 13 cents on average.

Cablevision rebuffed Scripps, saying that it had to hold the line on 
cost increases.

Richard Greenfield, a media analyst at Pali Capital, said Cablevision 
was right to fight over rises in what the industry calls carriage fees. 
“Carriage disputes are getting uglier,” he said. “But where you have 
leverage you need to take a stand.”

Mr. Greenfield added, “The industry needs a spine to fight rapidly 
escalating costs.”

For the last three weeks, the only beneficiaries in the financial 
squabble were the other distributors that sought to sign up Cablevision 
subscribers who were angered by the loss of the two cable networks. 
Before the deal was announced Thursday, Richard Young, a spokesman for 
Verizon FiOS, said, “Each and every day we’re adding many, many new 
customers as a direct result of this dispute.”

Mr. Young said many customers had indicated informally that the absence 
of Food Network and HGTV had given them “another big reason” to switch.

Cablevision said the customer losses were minimal.

Two other rivals, DirecTV and Dish Network, declined to comment. 
Scripps, meanwhile, remains in fee negotiations with Time Warner Cable. 
That contract also expired Dec. 31, but Scripps has decided not to 
remove its channels from Time Warner Cable’s systems while it continues 
to demand higher fees.

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George Antunes, Political Science Dept
University of Houston; Houston, TX 77204
Voice: 713-743-3923  Fax: 713-743-3927
Mail: antunes at uh dot edu

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