FEBRUARY 2, 2010

Leap Wireless Seeks a Buyer

By JEFFREY MCCRACKEN And NIRAJ SHETH
Wall Street Journal

http://online.wsj.com/article/SB10001424052748704107204575039540686432982.html?mod=WSJ_Tech_LEFTTopNews


Cellular provider Leap Wireless International Inc. has hired advisers and 
formed a special board committee to look into selling the company or 
merging with rivals, several people familiar with the matter said.

Leap, which sells its service under the Cricket brand and has about 4.7 
million customers, has hired Goldman Sachs Group to advise the company as 
it "reassesses its alternatives and checks its options out there right 
now," according to one person familiar with the process.

While some bankers consider rival MetroPCS Communications Inc. as the most 
likely partner for Leap, the company's advisers have in recent weeks been 
feeling out larger wireless carriers such as AT&T Inc. and Verizon Wireless 
to see if they would be interested in acquiring Leap, these people said.

So far, those talks haven't lead to any deal. But the conversations 
indicate Leap, which provides prepaid service aimed at the lower end of the 
market, is feeling squeezed as major carriers like AT&T, Verizon and Sprint 
Nextel Corp. encroach on its prepaid turf and slash their contract rates.

One indicator of the change in prepaid operators' fortunes: Leap in late 
2007 spurned an unsolicited all-stock offer from MetroPCS initially valued 
at $5.5 billion, about five times Leap's current market value.

Leap's board has also formed a three-person committee to assess strategic 
options. That committee—made up by newly appointed board members John H. 
Chapple, Ronald J. Kramer and William A. Roper—is being advised by Morgan 
Stanley, these people said. Mr. Chapple is a former CEO of Nextel Partners, 
which Sprint acquired in 2006.

It wasn't clear if Leap and MetroPCS are currently in talks, but that 
combination is "the one that makes the most sense for Leap, and both sides 
know it," said one of the people familiar with the matter. The person added 
it appeared Leap was trying to round up a bidder to prod MetroPCS to pay a 
higher price for any potential bid. Leap shares closed Monday at $14.92, 
well below the $41 its shares hit in May.

MetroPCS and Leap have similarities in their strategies, customer bases and 
mobile technologies. A Leap spokesman didn't reply to requests for comment. 
A MetroPCS spokesman declined to comment.

Other bidders could face hurdles with regulators, technology or their own 
strategies. AT&T and Verizon Wireless are focused on moving their high-end 
customers into more expensive data plans. T-Mobile USA, a unit of Deutsche 
Telekom AG, operates a different technology. Sprint, which bought Virgin 
Mobile USA last year, is also going after prepaid customers, but could 
choose to continue luring them away rather than acquiring them. 
Spokespeople for the carriers declined to comment or didn't reply.

Prepaid cellular outfits grew quickly by offering lower prices without the 
hassle of restrictive contracts and credit checks. Analysts estimate about 
one in five U.S. mobile subscriptions are prepaid.

Leap spun out from Qualcomm Inc. in 1998 and expanded primarily into rural 
markets. It has customers in 34 states and annual sales around $2.3 
billion, making it the seventh-largest wireless carrier in the U.S.


=================================================
George Antunes                    Voice (713) 743-3923
Associate Professor               Fax   (713) 743-3927
Political Science                    Internet: antunes at uh dot edu
University of Houston
Houston, TX 77204-3011         

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