http://blog.netflix.com/2010/03/this-is-neil-hunt-chief-product-officer.html

Netflix Prize Update

Neil Hunt
Chief Product Officer, Netflix
FRIDAY, MARCH 12, 2010

About five months ago we announced that Netflix would sponsor a 
sequel to the Netflix Prize. We've given a lot thought to how to 
sponsor a contest that discovers more about the predictability of 
Netflix members' movie watching behavior while always ensuring we 
protect Netflix members' privacy.

In the past few months, the Federal Trade Commission (FTC) asked us 
how a Netflix Prize sequel might affect Netflix members' privacy, and 
a lawsuit was filed by KamberLaw LLC pertaining to the sequel. With 
both the FTC and the plaintiffs' lawyers, we've had very productive 
discussions centered on our commitment to protecting our members' 
privacy.

We have reached an understanding with the FTC and have settled the 
lawsuit with plaintiffs. The resolution to both matters involves 
certain parameters for how we use Netflix data in any future research 
programs.

In light of all this, we have decided to not pursue the Netflix Prize 
sequel that we announced on August 6, 2009.

We will continue to explore ways to collaborate with the research 
community and improve our recommendations system so we can constantly 
improve the movie recommendations we make for you. So stay tuned.

_______________________________________________
Medianews mailing list
[email protected]
http://lists.etskywarn.net/mailman/listinfo/medianews

Reply via email to