[One for the weird file.]

March 29, 2011  5:30 P.M. ET

Bronx Zoo’s Missing Cobra Found on Twitter

By Jennifer Valentino-DeVries
Wall Street Journal

http://blogs.wsj.com/digits/2011/03/29/evening-relaxation-missing-cobra-found-on-twitter/?mod=WSJBlog&mod=


At about 2:30 Tuesday afternoon, the cobra missing from the Bronx Zoo 
was on top of the Empire State Building — at least according to the 
cobra’s Twitter feed.

The tongue-in-cheek account, which is run by an as-yet-unnamed Twitter 
user, follows the cobra around the city, through exploits such as a trip 
to the snake exhibit at the Museum of Natural History (“This is gonna be 
hilarious!”) and Wall Street (“These guys make my skin crawl.”)

The venomous Egyptian cobra escaped its enclosure Friday and was still 
at large on Wednesday. The Twitter account BronxZoosCobra sprang up on 
Monday with the message “I want to thank those animals from the movie 
‘Madagascar.’ They were a real inspiration.”

As of Tuesday afternoon, the cobra had more than 60,000 followers on 
Twitter.

Twitter is full of accounts like BronxZoosCobra’s — run by people who 
take on a persona for comic effect. Your Digits blogger’s favorites 
include the Ferris Bueller feed, which retold the popular film through 
Twitter, and the BPGlobalPR account, which used humor to draw attention 
to the oil company’s efforts after the Gulf oil spill.

BronxZoosCobra has a definite New York flair — as the cobra pointed out 
Monday, Big Apples and snakes “have gone together since the beginning.” 
It carried on conversations with the social-media folks at luxury icon 
Bergdorf Goodman and sampled cupcakes at the famed Magnolia Bakery. Its 
adventures were covered Tuesday by the New York Times City Room blog, 
and it exchanged tweets with Peter Alexander of NBC News.

In an email to Digits, the cobra didn’t provide a name, explaining that 
no one ever bothered to provide one. “But they always name the cute baby 
pandas, don’t they? Simple reptile intolerance,” it said.

It also said it has no plans to leave the city just yet but is “an 
adventurous snake.”

“If Snooki can write a novel so can I,” it wrote.

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