An E-Mail Service With Lots of Smarts By DAVID POGUE August 8, 2012
"Coming soon, from the creator of the Macarena!"... "New, from the founders of Myspace!"... "He has the same agent as Steven Seagal!" You don't hear phrases like that much. Generally, once a hot property becomes a lame has-been, you don't base your marketing on it. But you might think that's what Microsoft is doing with its new free Web-based e-mail service, Outlook.com. "From the company that brought you Hotmail!" Hotmail is still the world's largest e-mail service, with 324 million members. But Gmail, only six years old, already has 278 million, and Microsoft was getting nervous. And there were other good reasons for Microsoft to start fresh: because times have changed and e-mail has changed; because e-mail isn't the only thing you do online anymore (see also Facebook, Twitter); and, frankly, because lots of people still think of Hotmail as, you know, Hotmail. ... http://www.nytimes.com/2012/08/09/technology/personaltech/outlookcom-an-e-mail-service-with-lots-of-smarts-state-of-the-art.html _______________________________________________ Please be sure to include a URL to the article. Reply to the sender with a "Thank you" if you like this post. _______________________________________________ Medianews mailing list [email protected] http://lists.etskywarn.net/mailman/listinfo/medianews
