Study: DVRs Are Hot, TiVo Is Not By Swanni Washington, D.C. (December 3, 2012) -- About a decade ago, few TV industry analysts would have foreseen a future in which the Digital Video Recorder would become a commonplace item in U.S. homes but TiVo would be a rarity.
But that's exactly what's happened, according to a new study from Leichtman Research. The company says 52 percent of all pay TV households (which represent about 85-90 percent of homes) have DVRs. But only about two percent have TiVos. The numbers offer a simplistic view of the extraordinary rise of the DVR and the extraordinary fall of TiVo. Roughly ten years ago, TiVo was considered synonymous with the word 'DVR' itself. If someone hip talked about recording a show, they said they would 'TiVo' it. TiVo, which launched in 1997, one of two of the original DVR companies (ReplayTV was the other), seemed ready to take over the home video recording business. ... http://www.tvpredictions.com/dvr110312.htm _______________________________________________ Please be sure to include a URL to the article. Reply to the sender with a "Thank you" if you like this post. _______________________________________________ Medianews mailing list [email protected] http://lists.etskywarn.net/mailman/listinfo/medianews
