Sony-Backed ISP Boots Up 2 Gig ‘Nuro’ Tier;
Ludicrous Speed
By: Jeff Baumgartner
Multichannel News
Apr 15 2013 - 3:33pm
http://www.multichannel.com/blogs/bauminator/ludicrous-speed
Google Fiber has the industry buzzing about its symmetrical 1 Gigabit
per second fiber-to-the-home network. An ISP in Japan might call that a
pretty good start.
So-Net Entertainment has raised the broadband bar, at least in the
downstream, with a GPON-based, fiber-to-the-home service that maxes out
at 2 Gbps down by 1 Gbps upstream. Can customers' home equipment even
handle all that speed? That's a different story. But So-Net's “Nuro”
tier sells for 4,980 yen ($51.80) per month with a two-year contract.
The ISP is currently waiving an installation fee of 52,500 yen
($535.49), according to PC World. If you can read Japanese, here’s
So-net’s announcement.
For comparison’s sake, the fastest DOCSIS-based tier from J:COM, Japan’s
largest cable operator, tops out at 160 Mbps down by 10 Mbps upstream,
and runs about 6,000 yen ($61.20) per month.
So-net’s new ludicrous speed tier may change this, but Ookla’s current
NetIndex report has Japan ranked as the eighth-fastest ISP in terms of
mean speed (30.89 Mbps), with the U.S. clocking in at 17.33 Mbps, good
for 31st.
A little more on So-Net, now that it's grabbed our attention: In
January, it became a wholly-owned subsidiary of Sony Corp. Founded in
1995, it had 2.1 million broadband subscribers as of Sept. 30, 2012.
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