As cable services grow, so do the bills

By Staff
NEW YORK TIMES

February 14, 2014



WASHINGTON - Of the many benefits that Comcast executives said would flow to consumers from its proposed $45 billion takeover of Time Warner Cable - more innovation, advanced technology, improved service - the one it did not mention is probably the one consumers care about most: their cable bills.

"We're certainly not promising that customer bills are going to go down or even that they're going to increase less rapidly," David Cohen, a Comcast executive vice president, told reporters Thursday.

Wittingly or not, it was a blunt acknowledgment of a trend that has been consistent throughout the history of cable business consolidation: Prices go up, not down.

According to statistics collected annually by the Federal Communications Commission, the price paid by consumers for expanded basic cable service has grown at more than twice the rate of inflation annually over the past 17 years. Cable companies say that is because they are offering more services in each package, which causes the overall price to rise. The per-channel price, they argue, has declined.

"Where we might have had 100 standard-definition channels in a package more than a decade ago, today you have 250 standard-definition channels, plus 100 channels in high definition," Cohen, who oversees Comcast's relationship with regulators in Washington, said in an interview Friday. "The level of service being provided is night and day."

That means as much or more to consumers as the dollar figure on their monthly bills, he said.

"I think consumers are going to benefit from this transaction," Cohen added. "They're going to benefit by quality of service, by quality of offerings, by technological innovation, and I don't believe there's any way to argue that they're going to be hurt from a price perspective as a result of this transaction."

Still, consumer groups and lawmakers expressed skepticism about the effect of a deal combining the two largest cable providers in the country.

Members of Congress who oversee the regulators that will review the merger continued to raise questions Friday. Sen. John D. Rockefeller IV, D-W.Va., the chairman of the Senate Commerce Committee, which oversees the FCC, said the key element of a review "must be whether the creation of an even larger video and broadband juggernaut results in greater choice and lower rates for consumers. This has not been my experience with previous mergers of this size."

Comcast argues that most of the factors affecting the price of cable service are not under its control. It points to programming costs, like the fees paid to networks for the right to carry their content, and the high cost of providing popular but expensive channels like ESPN. Comcast's central argument in favor of the takeover is one of geography: Competition among providers will not be affected by the deal, it says, because Comcast and Time Warner Cable do not compete in any of the same markets. Comcast assumed control of the Houston market in 2006.

"Even without a merger, local cable monopolies have unconstrained power to raise prices," said Susan Crawford, a visiting law professor at Harvard and the author of "Captive Audience," a book about monopoly power in the cable and broadband business. "A merger further lowers the risk of Comcast having to face competition, because it raises the barriers to entry for a newcomer."

The most recent FCC study on cable prices shows that the average monthly price of expanded basic cable service, which had an average of 150 channels, was $61.63 for the year ended Jan. 1, 2012. That was up from $22.35 for the same tier of service in 1995, when the average expanded basic service had 44 channels. So while the total cost increased, the price per channel decreased by about 10 cents.

Basic cable service, the tier with the fewest channels, cost consumers $20.55 in 2012, up from $12.06 in 1998, the earliest year for which figures were available. That is a compounded annual increase of about 4 percent.

Critics, and "cord-cutters" - people who have given up their cable service for the Internet - point out that cable packages force viewers to pay for channels they do not watch, minimizing the value of having those additional options.


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