Net Netrality Mouthpiece
Fortune Looks At PR Battle

http://www.dslreports.com/shownews/76624

With the battle lines already drawn, the Net Neutrality debate is now a 
PR juggernaut for all sides. Fortune's Stephanie Mehta thinks the telcos 
and cable concerns have fallen behind in delivering their message and 
may need a new mouthpiece to replace Ed Whitacre. Mehtas's nomination 
for the role is Citizens Communication's Maggie Wilderotter. A former 
manager at Microsoft, Wilderotter has worked both sides of the imaginary 
fence, she feels that the Net Neutrality adversaries "can figure out 
ways to work together." She also believes the dispute should be worked 
out in conference rooms, not on Capitol Hill. "Legislation should be a 
last resort." But she also toes the incumbent line. "Someone needs to 
ask Google what its real intention is here," Wilderotter stated. "It is 
easy to put yourself in the content camp and tie the other guys up in a 
regulatory box while you secretly develop a whole access network to go 
after their customers."


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