Facebook to give away iTunes samplers

http://news.yahoo.com/s/nm/20060725/wr_nm/media_facebook_itunes_dc_2

LOS ANGELES (Reuters) - Facebook, the No. 2 online social networking 
site, on Tuesday said it would give away 10 million music samplers to
Macintosh and PC users from the iTunes Music Store in a back-to-school 
promotion.

The deal marks a new tack by Facebook in its ongoing effort to close the 
gap with its No. 1 rival, News Corp.'s MySpace, the popular online 
hangout that got its start as a music fan/band site and has grown to 
overtake Yahoo Inc. (Nasdaq:YHOO - news)'s e-mail gateway as the single 
most-visited U.S. Web site, according to recent data.

Effective immediately, Facebook will give away 1 million 25-song music 
samplers from iTunes each week for the next 10 weeks. Apple Computer 
Inc. manufactures Macintosh computers and also owns and operates the 
iTunes Music Store.

Each iTunes music sampler will feature select songs from a different 
genre ranging from alternative to rock, hip-hop to dance and electronica.

One analyst said that Facebook's expansion into music could be seen as a 
sign that the rivalry between the two sites could become more competitive.

Facebook is considered a strong but distant competitor to MySpace, which 
has about 52 million unique visitors to Facebook's 13 million, according 
to analysts.


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