Hiya,
It has been my experience that editorial desks to do not want canned
quotes from press releases for feature stories any more than the photo
department wants to rely on canned publicity images. If it's a
remotely serious publication, they will not base the story on the
press release when the story and frequently it's barely referred to---
as this is contrary to journalistic ethics. A press release is all-
too-frequently merely the bait which attracts an assignment editor and
it starts and stops there. Publications hope to create their own
content. Sometimes a story will be almost entirely predicated on a
press release but this is rarely occurs except in trade mags,
community listings, small community papers, etc. It's difficult to
control content or perspective....hence the notion of "spin."
All best and good luck. If I didn't have to travel overseas later
today for my day job I would most definitely be out there with you.
Jealous and wishing you much success!!!
On Jul 9, 2009, at 9:37 AM, drtanuki wrote:
Dear Steve and List,
Your answer points to the need of an advance-prepared press release
so that reporters get their facts straight and so that there is less
chance of a mis-quote. Reporters are infamous for making headlines
and ignoring the facts.
Good use of the reporter and news to get the word out for video
evidence.
Have a great day in your hunt! Best, Dirk Ross...Tokyo
--- On Thu, 7/9/09, [email protected] <[email protected]> wrote:
From: [email protected] <[email protected]>
Subject: Re: [meteorite-list] - "witness" to July 6 Fireball PA
To: [email protected], [email protected]
Date: Thursday, July 9, 2009, 10:23 PM
In a message dated 7/9/2009 4:46:27
A.M. Central Daylight Time,
[email protected]
writes:
Regarding what a meteorite is worth.... it is worth
what you or someone is
willing to pay, so I suggest that you re-phrase the
question to the
reporter when asked, and reply that "I am willing to
pay up to... (or a realistic
price) range".
Dirk,
The problem is that I am not willing to pay anything for
a meteorite, at
least not now. I didn't come here to buy a meteorite. And
as such, I didn't
talk to the media about buying one. I was asking for
people to check their
video and to come forward if they had any footage with the
fireball.
The reporters didn't ask me what I was willing to
pay. They asked me
somewhere in the context of "All this effort,spent time and
money, to come up
here and do all this work, are meteorites worth it?"
Which I answered with
the normal response of how they can be valuable to science,
bla, bla, bla,
and that museums and researchers and private
collectors are interested, bla,
bla, bla. And then I was asked "Well, what are
meteorites worth?"
And, even if I was wanting to buy a meteorite, I
still would not quote a
price, because I don't give quotes for purchase when
I don't know how big it
is, what condition it is in, or the supply and demand
factors involved at
the moment of making the offer. All that can
change, and about the only
thing certain, is that when the time might come to
make a real offer on a
real meteorite, I would most likely be willing to pay
more or less, maybe far
more or far less than any quote I would give back in
the hypothetical
stage.
Again, the question to me wasn't what I was willing to pay,
but what
meteorites are worth.
Now, I have some work to do, and some rocks to go
find.
Have a nice day.
Steve Arnold
of "Meteorite Men"
**************Dell Studio XPS Desktop: Save up to $400 -
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