Hello Brian, All
Brian Suda wrote:
...
Search engines took the first approach. None that i know
of still utilize the meta keyword element. It was hidden data, it
drifted from reality, and wasn´t reliable (but it was everywhere).
Instead they look at rel-tag and visible data (who knows their
algorithms might even punish or ignore display:none) and use the more
trustworthy data instead.
As far as search engines go Google *may* punish you for hidden data (
particularly for links and keywords ) because as Brian said hidden data
on your website is perceived as untrustworthy. Google webmaster
guidelines says this (amongst other things)...
"If you do find hidden text or links on your site, either remove them
or, if they are relevant for your site's visitors, make them easily
viewable."
http://www.google.com/support/webmasters/bin/answer.py?answer=66353
So really hidden data is not good for the web in general not just
microformats.
Microformats are all about what you can see...and not at all about what
you cant.
Thanks
--
Martin McEvoy
WebOrganics http://weborganics.co.uk/
Add to address book: http://transformr.co.uk/hcard/http://weborganics.co.uk/
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