A great but brief narrative and blame naming of the financial
crisis ... keep the faith ...

A FLAWED FIRST DRAFT OF HISTORY (OF THE FINANCIAL CRISIS)
By Lionel Barber
Published: April 21 2009 20:17
Financial Times

These are the best of times and the worst of times to be a financial
journalist. The best, because we have a once-in-a-lifetime opportunity
to report and analyse the most serious financial crisis since the
Great Crash of 1929. The worst, because the newspaper and television
industries are suffering, not only from the shock of a recession but
also from the structural shock of the internet revolution.

Now comes a third shock. The financial media are accused of mis­sing
the global financial crisis. Asleep at the wheel. Head in the clouds.
No cliché has been left unturned as reporters, commentators -- yes,
even editors -- have been castigated for failing to warn an
unsuspecting public of impending disaster. Do these charges add up? To
paraphrase the killer question from the Watergate hearings: what did
the press know and when did it know it?

First, by way of mitigation, journalists were not the only ones to
fall down on the job. Political leaders were happy to break open the
champagne at the credit party; many lingered long after the fizz had
gone. Regulators in the US, UK and continental Europe all failed to
identify and contain the risks building within the system. Many
economists, too, fell short. Only a few -- such as Nouriel Roubini,
now celebrated as the thinking man’s prophet of doom -- identified
pieces of the puzzle, even if they failed to piece them together.

Why did financial journalists not pay more attention to these
warnings? First, the financial crisis started as a highly technical
story that took months to go mainstream. Its origins lie in the credit
markets, coverage of which in most news organisations counted as a
backwater. Most reporters working in this so-called 'shadow banking
system' found it hard to interest their superiors who controlled space
and who were more interested in broadcasting the 'good news' story of
rising property prices and economic growth.

A second related problem with the credit derivatives story was that it
took place in an over-the-counter market with little disclosure and
very little day-to-day news. Inevitably, the temptation was -- and
still is -- to run with the stories that are much less opaque such as
public company earnings. Yet the big innovations and the big money
came in the credit markets.

The second criticism is that the media were too interested in building
up a good news story. The comedian Jon Stewart’s on-air demolition of
the booster-turned-doomster Jim Cramer shows there is a case to
answer. Mr Stewart went so far as to suggest that CNBC, which hosts Mr
Cramer’s Mad Money show, overlooked market shenanigans as it was too
close to its core community: Wall Street traders and investment
bankers. Danny Schechter, writing in the British Journalism Review, is
equally critical alleging that newspapers had no interest in pursuing
scandals in mortgage lending for fear of alienating property
advertisers.

Journalists routinely face tensions between relying on their sources
and burning them with critical coverage. Think of the White House
press corps, the British 'lobby' press that covers parliament or
sports journalists assigned to a team. The incentive to 'go along' to
'get along' is always present, in competition with a journalist’s
instinct to speak truth to power.

In the final resort, there can be little debate that the financial
media could have done a better job. In this spirit of self-criticism,
I identify four weaknesses in the coverage.

First, financial journalists failed to grasp the significance of the
failure to regulate over-the-counter derivatives that formed the bulk
of counterparty risk in the explosion of credit following the dotcom
bubble. Alan Greenspan was opposed to such regulation, but how many
commentators took the former Fed chairman to task and warned of the
risks? For the most part, journalists were too enamoured with the
prevailing tide of deregulation.

Second, journalists, with a few notable exceptions, failed to
understand the risks posed by the implicit state guarantees enjoyed by
Fannie Mae and Freddie Mac, the mortgage finance giants. Here, we
should tip our hats to the now much-maligned Mr Greenspan. He raised
alarms early about the risks. Of course, it was hard for journalists
to attack the ideal of broader home ownership in America, but that is
no excuse.

Third, journalists failed to grasp the significance of the growth in
off-balance sheet financing by the banks, its relationship with the
pro-cyclical Basle II rules on capital ratios, and the overall concept
of leverage. How many news organisations reported on the crucial
Securities and Exchange Commission decision in 2004 to loosen its
regulations on leverage? The explosive growth of structured investment
vehicles at the height of the credit boom was also woefully under-
reported.

Fourth, financial journalists were too slow to grasp that a crash in
the banking system would have a profoundly damaging impact on the real
economy. The same applies to regulators and economists. For too long,
too many experts treated the financial sector and the wider economy as
parallel universes. This was fundamentally wrong.

Many of the most important developments of the past decade -- the rise
of radical Islamic terrorism, the opening of the Chinese economy as
well as two credit bubbles -- have largely been unanticipated or
failed to attract the attention they deserved. Journalists, in this
respect, have a crucial role to play. Flawed they may be, but they
still have the capacity to be the canaries in the mine. Long may it be
so.

The writer is editor of the Financial Times. This is an abridged
version of a speech he gave at Yale University this week

Copyright The Financial Times Limited 2009
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