I've very excited about this. Where can we see updated search metrics
that don't require manual reports? I want to make sure that everyone
can see these.

--tomasz

On Fri, Dec 5, 2014 at 1:19 PM, Dan Garry <[email protected]> wrote:
> Hi everyone,
>
> tl;dr: The Mobile Apps Team is going to trial seamlessly surfacing full text
> search results instead of prefixsearch results in cases where prefixsearch
> does not give satisfactory results.
>
> The Mobile Apps Team has received a lot of feedback that our search feature
> isn't the best. Our latest metrics confirm this; around 19% of queries give
> the user no results. Our working hypothesis is that this is because we use
> prefixsearch on article titles, which is very insensitive to typos and
> free-form text.
>
> To help with this, we implemented full-text search. The user has two options
> for searching, prefixsearch and full text. You can see this example to see
> what these options look like.
>
> However, the way we present the two options to users is suboptimal. There's
> no clear mental model for when one should be used compared to the other. The
> design team recommended that we simply present whichever result set is
> better for any given query. But how do we decide which result set is better?
> To validate this course of action, we audited which of the two options,
> prefixsearch or full text search, was better for a set of queries. The
> results are here.
>
> The takehomes of our audit:
>
> In cases where there are very few prefixsearch results (less than around 5),
> the full text results are just as good or better than the prefixsearch
> results. Often, this is because the "did you mean" functionality of the full
> text API helps the user out.
> In cases where there are a good number of prefixsearch results, the
> prefixsearch results tend to be better than the fulltext results.
>
> Here's what we're going to try:
>
> Remove the buttons from the UI.
> By default, use prefixsearch for searches.
> If there are fewer than 5 prefixsearch results, show fulltext search results
> instead.
>
> Metrics for success:
>
> Higher search clickthrough (users finding what they need more)
> Fewer number of queries give 0 results (users served more results)
> Fewer number of queries per search session (users finding what they need
> faster)
>
> The advantage of this experiment is that it's safe to fail: there is no
> actual UX change, so if we decide our solution isn't good enough, then we
> can rollout the fallback of surfacing the buttons without users thinking
> we're just endlessly tweaking the UI.
>
> Please do get in touch if you have any questions!
>
> Thanks,
> Dan
>
> --
> Dan Garry
> Associate Product Manager, Mobile Apps
> Wikimedia Foundation
>
> _______________________________________________
> Mobile-l mailing list
> [email protected]
> https://lists.wikimedia.org/mailman/listinfo/mobile-l
>

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