Hello all,

Here is an interesting piece from Zimbabwe. It seems that a mobile based system 
of money transfer (where the coupons have become defacto cash) is being used.

Rich L.

http://www.finextra.com/fullstory.asp?id=19316

UK SMS-based coupon remittance service for Zimbabweans goes global

Mukuru, an inflation-busting SMS-based coupon remittance programme for ex-pat 
Zimbabweans living in the UK, is expanding globally through an alliance with 
e-payments outfit Moneybookers. Set up by UK-based Zimbabweans in 2004 with its 
first transfers in 2007, Mukuru allows ex-pats to remit value to friends or 
relatives through their mobile phone. The service delivers text message coupons 
to recipients which can be redeemed for actual goods across a network of local 
stores, banks and petrol stations. This enables them to bypass the Zimbabwe 
dollar and therefore hyperinflation, which is running at over 13.2 billion per 
cent a month, according to an index from the Cato Institute in Washington. The 
Mukuru service has 20,000 subscribers with 1500 new customers joining every 
month and 400 transactions processed a day. But Mukuru's managing director, Rob 
Burrell, says growth has been restricted by the number of countries it can 
accept payments from and the range of transaction methods. The service is now 
being widened through a partnership Moneybookers which means payments can be 
sent online and via SMS in 35 different currencies, including euros, rand, US 
dollars, Canadian dollars and New Zealand dollars. "Setting up bank accounts in 
each country individually would have been an expensive and laborious process, 
but thanks to the unique network of local European payment systems that 
Moneybookers provides, we have effectively transformed ourselves into a global 
organisation overnight," says Burrell. Mukuru can also be used to send money to 
recipients in Botswana, Ghana, Kenya, Malawi, Nigeria, South Africa and Zambia.

Rich L.

Ning link: 
http://mobilesociety.ning.com/profiles/blogs/uk-smsbased-coupon-remittance




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