>-----Message d'origine-----
>De : Robin Berjon <[EMAIL PROTECTED]>


>There are a few logos on the site, and we can add some more (I don't know
>if we would manage to agree on one, though it'd give a stronger sense of
>"brand").

Right. This talk is about a commercial success. The
/perl.apache.org/logos/mod_perl.gif logo represents a bridge between two
products (makes one think of a gadget!), not really a product. I remember my
first interest to Java associated with the coffee cup, or my first interest
to Perl associated with the camel, or even Apache's feather.

>The problem I see with
>changing the name is that there is already stuff out there that carries the
>name.

Well, there have been precedents in history when a product found a new name
the day it wanted to tell the world about its existence. Look at how many
names java had gone through.

Also, looks like most software products now tend to take an existing notion
from life, use the word for the name and the image for the logo... sort of
marketing. :)))

Vic.

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