----- Original Message -----
From: John Drefahl <[EMAIL PROTECTED]>
|
| ...One last thing.. "High End fashion for well
| paid 25-35 year olds" basically sums up the roots of the original mod
| movements. Many attribute mod happening only because of increased
| buying power of the English youth. I just see this buying power
| growing increasingly stronger again as it has been for the last 10
| years.
Not to start an age-related war again, but the "original mod movement" would
laugh their little backcombed heads off at the thought of a 35 years old
mod. Modernism has grown with its followers, but at the very beginning 25
was the end of the line! We should be talking of an age span 10 years
younger, "High End fashion for (delete well) PAID15-25 year olds".
"Original" mods were the first teens after the WWII who got employment,
albeit in minor jobs. You simply can't compare the salaries of those working
class lads to the ones earned by the pros who supposedly are Wallpaper et
al's target (I say supposedly because no way there's that many rich young
professionals to justify their HUGE circulation... I suppose that there's
thousands like us who buy 'em / read 'em as eye candy - the stuff that
dreams are made of...)
Anyway, back to my point. What I mean is that this new trend of media /
e-business / global-telecomunnication-network types are what original mods
used to fight against by outdressing, outclassing and outsavvying them. Mod
for them is a new toy they'll break in a year (if not shorter) and then
they'll all suddenly go '70s disco or Bay City Rollers or whatever the
powers-that-be think it's en vogue that season. Of course, in the meantime,
they'll manage to
a) put back all the vinyl, clothes and scooters we live and crave for where
they belong: boxed up in their attics and garages, where nobody can find
them for another 40 years or so, and
b) give Modernism such a big SALE! LAST YEAR SENSATION! sticker that we'll
have to bear with morons pointing fingers at us for the rest of the
decade... wasn't the "Hey Austin Powers!" fad enough? Mind you, the people
who feed these trends would do anything for a dime. They'll be selling the
whole of the house from the ceiling to the basement. Mod bowl brushes,
anyone? I've seen them do it lots of times. Remember the Paisley Overground
embarrasment of the late 80s?
Now, I fear for the souls of the soulies the day these "pros" discover the
whole Northern thing, and descend like vultures pulling their VISA Platinums
against those precious, 1-copy only 7"s (and scratching the life out of them
trying to insert 'em in their top of the range CD players). That day, my
friends, we'll see many grown men (and women) cry.
And all of this grievance just because some clueless dickhead
underassistant-to-a-well-known-publicist thought that Cameron Diaz would
look so cute on one of those, what do you call them, trikes? Oh, scoots, I
see... you know, like Kathy Hepburn in "A Cambodian Holiday". Blag. Curse.
I'm off for a drink. And to see the Elephant Band, too. Cheers!
---Pablo
[EMAIL PROTECTED]
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