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Often a surprise price realized at a well-publicized
auction where several bidders get into a bidding war over a particular piece and
end up driving that poster to an un-heard-of record price will temporarily
cause the retail price of the poster to bump up --but it usually drifts back
down to where it was before when it becomes apparent that there aren't droves of
people out there willing to pay that high a price. Even the death of a film
star doesn't mean prices on paper for their movies will suddenly jump up in
a big way. A small increase in the most popular titles perhaps, but not usually
so much that I would consider it "escalation". On the other hand, publicity is
publicity and anything that focuses publicity may cause a small rise in prices
on anything, at least temporarily. This film about the life of George Reeves may
have some small effect, but it is doubtful that it is going to create a whole
new wave of George Reeves collectors, which is what it would take to bump up
prices noticeably.
The last film that may have had some effect like that was
Tim Burton's great film ED WOOD back in 1994 -- but Ed Wood paper was
already moving up in a big way even before the film came out. The film just
added fuel to a trend that was already in place.
The biggest "sudden escalation" we've seen in recent years has
been in the 2nd and 3rd-tier Realart Universal Horror paper. By that I
mean some of the less-desirable titles and generally smaller paper
-- lobby cards and window cards... that once were not as
eagerly sought after as the holy one sheets for the big-name films, but
which are now all quite pricey compared to where they were 2 or 3
years ago. And the reason that stuff started popping was that the supply of
1st-tier Realart paper finally dried up/was priced-up to the point where
those who speculate in movie paper as *investment vehicles* decided to
start buying up as much of the 2nd and 3rd-tier stock as quickly as
they could because they felt such items had more built-in
"headroom" for future appreciation (seeing what had happened to the
1st tier stuff).
That's a structural shift in the buying habits of a
significant group in the purchasing community -- and that happens from time
to time as tastes change and investment theories change (investors tend to
operate in a herd-fashion). But it is rare that a single event will cause
lots of buyers to suddenly want the paper of a particular star or personalilty
in such a way as to cause a big shift in the
supply-and-demand situation compared to what it was before the event. For
instance, I have not noticed a significant increase in prices realized on
STAR WARS paper, even though the big ballyhoo for the current release is
on full scale.
--JR
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- Re: [MOPO] what evet makes a poster SUDDENLY escalate in val... JRS

