There is no mention of "two-sheet" in the LAMP article on movie poster sizes, which is exhaustive. I personally never heard of or saw the term "two-sheet" used until Jon and some other people started tossing it around a few years ago. But  I don't have a problem with calling 40x60 card-stock Drive-In posters "two sheets" -- it's an appropriate name. I just don't think you'll ever find the term used in a studio pressbook to describe a 40x60 is all (now watch somebody prove me wrong...).
 
But we've got a nickname for every other poster size, so there's no reason the 40x60 shouldn't have one and two-sheet is appropriate, given that it is roughly twice the size of a one-sheet.
 
-- JR
 
 
----- Original Message -----
Sent: Tuesday, September 05, 2006 18:29
Subject: Re: [MOPO] TWO SHEET

Zeev:
 
 I have this information out of Jon Warren's book listed under other sizes. If I am incorrect than this is incorrect information in Jon's "Movie Poster Price" I-Guide Book. In the book it states "Two Sheet or 40" x 60" American silkscreen process on heavy stock valued at 100% to 300% of the one sheet price. This is in the 5th edition.
 
I use the 45" x 59" subway interchangeably.
 
Best, Tom Pennock . 
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