I have a book by Harry strong of strong electric of toledo OHIO that made the lamphouse for projection of movies.. according to the booklet called " Ballyhoo" a early study of exhibition the first posterwhere actually sheets and also sandwich board hand painted signs. In toledo the theaotorium on of the fist theatres had to borrow folding chairs from the Mortuary as the seats and all the theatre insides where yet to be made.

In the earlist magic lantern shows in England they used sheets covered in whale blubber as it made it translucent to project on.

Also in Dave bowers book nickelodeon theatres that I sell by the way ( cheap Plug) It shows early pix of theatres with signage before the posters were the mainstay.. Only some studos could afford it.

ABOUT the size.. I know that one... the bavaian rock slabs used to make the stone matrixs were largest that was typically able to be sawn was the 27 x 40 size... sure some could get larger however the presses that resembled Letterpress like the old hidelburg press had the platen area of the 27 x40. after each poster was made they would grind off the engraved image and they could reuse the slab until
it became too thin.
They had stome litho running in Cinncinatti In the 80s at Enquier printing doing Circus posters for clyde cole circus Edison and vitagraph , keystone and others all seemed to use the one sheet size.. as bruce pointed out they did seem to also vary in size to 28 x 42 and other sizes... also hand bills were very abundant. The posters as we know it were actually started back in the early europe days when they would advertise the circus from town to town and I believe they were in the 14 x 22 11 x 17 area of size. then dont forget the Billboard and they also painted on the sides of barns as signage like mail pouch tabbacco Ill sell anyone a Nickelodeon theatre book postpaid for 20.00 plu you get some authentic jesse james theatre tickits Free. paypal to [email protected] brand new copies from 1986 first edition softboaud - Lots of pics seee description on website. or email me I take cards inhouse or send a check.... Or............for overseas priority 25.00 shipping + 20.00

Hope that helps folks....
Tom 419-474-3065

[email protected] wrote:

The earliest silent posters I had were from 1903 for The American Entertianment Co. These were 30x40 horizontal art.
Also in the find were AEC 20x30 posters (vertical design).
Perhaps someone might weigh in on history of standard US paper sizes. Phil

    -----Original Message-----
    From: Steven F. Poole [mailto:[email protected]]
    Sent: Saturday, October 3, 2009 08:53 PM
    To: [email protected]
    Subject: [MOPO] Size Matters........

    Need some opinions and experiences, please.  Those who know me in
    the hobby know that my collecting tastes center around posters
    from the 20's - 40's (all shapes and sizes and genres....a
generalist) to be sure).. My question regards stone-lithos from the late 20's,
    specifically Morgan Co.   Recently I traded a 1 sheet,
    linen-backed from a late silent 1928 Ramon Novarro film.   The
    backing had been done in the late 80's/early 90's by Igor Edelemen
    (sp?).   The previous owner of the poster had trimmed the linen
    border up to about 1/2 inch from the paper.   No paper appeared to
    be missing and, in fact, there was a nice even border of off-white
    all around (not to mention a hairline linen lip).  The 1 sheet
    itself was a bit off-sized.... about......27" x 40".   Again, no
    trimming was apparent.  The question for collectors, dealers,
    restorationists, etc.   Is this a single instance of "off sizing"
or have you seen other silent material that was just a bit off? Since these posters were printed and distributed...by Morgan,
    Tooker, Contenental, etc. and not the NSS, it seems this could be
    so.    I also have a Wallace Reid 1 sheet from 1919 by Morgan and
    it also is off-sized....just a tick longer in this case going across.
       I realize that we ae not looking at a great size difference in
    these examples, but I am curious.  Thanks in advance for any insights.
Steve Poole
    Visit the MoPo Mailing List Web Site at www.filmfan.com

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