More evidence that it's run by idiots.
Looks like something generated by someone in an IT department, but logo changes 
usually come with a lot of expensive bullshit so hopefully they did get royally 
screwed by a design company. Can just imagine the moronic marketing managers 
nodding away in approval at the nothingness of that.

Sent from my iPhone

On 14 Sep 2012, at 11:03, Neil Jaworski <[email protected]> wrote:

> I love how they still refer to themselves throughout the press release as 
> "eBay" whilst launching a new logo that completely dispenses with the capital 
> B. 
> 
> It communicates effectively that this is a company who's upper case doesn't 
> know what its lower case is doing.
> 
> From: Captain Bijou <[email protected]>
> To: [email protected] 
> Sent: Friday, 14 September 2012, 10:38
> Subject: Re: [MOPO] Changes for eBay's branding
> 
> Yawn.....
>  
> Earl Blair
> CAPTAIN BIJOU 
> www.captainbijou.com
>  
> ----- Original Message -----
> From: JOHN REID Vintage Movie Memorabilia
> To: [email protected]
> Sent: Thursday, September 13, 2012 7:23 PM
> Subject: [MOPO] Changes for eBay's branding
> 
> eBay has just launched its new logo ...
> Today we’re creating the future again. We’ve been building the new eBay. And 
> today, we’re proud to introduce a new look for the eBay brand.
> http://pages.ebay.com/announcements/new/index.html
>  
> I guess someone got paid a fortune to come up with this new "refreshed" logo 
> ....
> Our refreshed logo is rooted in our proud    history and reflects a dynamic 
> future. It’s eBay today: a global online marketplace that offers a cleaner, 
> more contemporary and consistent experience, with innovation that makes 
> buying and selling easier and more enjoyable. We retained core elements of 
> our logo, including our iconic color palette. Our vibrant eBay colors and 
> touching letters represent our connected and diverse eBay community – more 
> than 100 million active users and 25 million sellers globally and growing.
>  
>  
> 
> JOHN REID VINTAGE MOVIE MEMORABILIA
> Website: www.moviemem.com
> Facebook: http://www.facebook.com/moviemem
> PO Box 92
> Elanora
> Qld 4221
> Australia
> Visit the MoPo Mailing List Web Site at www.filmfan.com
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