Steve:

The biggest stumbling block that I come across in explaining the MOQ to
others is that people are unwilling to accept the fundamental  premise
that experience is Quality. I see this as an unprovable axiom. How do
you convince others and/or what convinces you that accepting this basic
premise is good to do?

Andre:

Hi Steve, this is something that has bothered me for some time as well and
must readily admit that my 'answer' isn't watertight and I am also very
interested to hear other people's suggestion. I am reminded of one of the
'principles' NLP rests on and that is that 'People always behave in the best
way they know, given their intentions, which is always self-caring'.

I have tried to explain, for myself, what 'motivates/drives me to do things
from the simplest movement of my finger to the making of important decisions
(sometimes these are conscious, sometimes unconscious) and inevitably I
reach the conclusion: because it is better (than the previous 'state'. As
Pirsig has said somewhere (don't know where) even getting out of bed is a
response to quality i.e it is better to get up (if it isn't you'll stay in
bed!).
I nearly drove myself banana's once when I constantly asked myself the why
question: why am I doing this? why am I doing that? and always came up with
the same answer: because this change has more quality (if you like) than the
state I was in before.

Not sure if this helps but for what it is worth.
Andre
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