>From Sean Gosiewski, Alliance for Sustainability 612-331-1099,
[EMAIL PROTECTED]  , www.mtn.org/iasa  , (resident of Corcoran
Neighborhood)

After extensive research, McKinsey and Company recently published their
report on Strengthening Community & Economic Development in Minneapolis
http://www.ci.minneapolis.mn.us/news/communitydevelopment/.

Their major recommendation to the Mayor and City Council is to combine six
city departments into one Office of Community Planning and Economic
Development and to develop a clearly defined mission and measurable goals
for the office focused on job creation and housing. We are making the
recommendation that this new department be named the Office of Community
Planning and Sustainable Development. The best way to ensure the long-term
competitiveness of the City of Minneapolis in the global economy would be to
form this new combined city department around the central mission of
promoting sustainable development.

Opportunity: Link the Mayor's Green City Initiative with development
restructuring
Mayor Rybak did a great job of highlighting many of the City's current
sustainable development initiatives in his recent State of the City Address.
Initiatives he mentioned included the Green Institute's work to create an
eco-industrial park in the Bassets Creek area, and the City's (successful)
effort to get Xcel Energy to agree to convert the Riverside Plant from coal
to natural gas. The most exciting initiative he mentioned is the Mayor's the
Green City initiative in which 6 interdepartmental work teams are developing
plans to achieve dramatic improvements this year in the areas of green
purchasing, green fleets, green buildings, green transportation, green
energy and green neighborhoods.

The long-term goal for the Green City Initiative, as stated in the Mayor's
original 90-day plan is to "Identify opportunities to broaden "Green
Government" initiatives throughout (city government)." What better way to
accomplish this than to form the new combined planning / development /
inspections/ NRP department around the mission of promoting sustainable
development?

Definition of Sustainable Development: Sustainable development means meeting
the needs of the present generation without compromising the ability of
future generations to meet their needs. It focuses on using resources
efficiently and fairly to meet human needs while protecting the resource
base which future generations will need to meet their needs. Sustainable
development, a concept that is being showcased at our own Green Institute,
here in Minneapolis, creates win-wins between the economy, equity and the
environment.

Benefits of Sustainable Development-

A key recommendation in the McKinsey report is- "The City must agree upon
development priorities and establish specific measurable goals for it's top
priority development issues to guide development activity and measure
progress against priorities." The report recommends that housing and job
creation be the top two priorities for the City of Minneapolis. These
priorities can best be met by the City focusing on an overall mission of
promoting sustainable development. Some of the reasons include:

Businesses come to Minneapolis because of our clean and healthy environment.
Minneapolis attracts employers and a skilled workforce even with a harsh
climate because Minneapolis has the greatest urban environment of any city
in America. Sustainable development means that we will protect and improve
our air, water and land, while generating new economic activity.

Sustainable development ensures that social and environmental goals have
equal priority with economic goals. The City's new development department
needs to integrate considerations of social justice, public health and
environmental health into their development decisions. Our future skilled
workforce depends on the well being of our kids. Our kid's well being
depends upon affordable housing, safe neighborhoods, good schools and clean
air, soil and water.

Businesses that are resource efficient are more competitive globally.
Minnesota is a pioneering state in helping businesses to reduce their use of
energy, water, materials and chemicals. Businesses improve their
profitability by reducing their need for these costly inputs.

Green buildings for homes, businesses and industry save money, increase
employee and resident productivity and protect human health.

Green businesses and industries more easily recruit, retain and motivate
employees by creating a shared vision that inspires staff to think in new,
creative ways leading to breakthrough, money-saving solutions to challenges.

Green businesses and industries can more easily attract capital and
dramatically reduce their risks and liabilities.

Past Environmental Successes of the City of Minneapolis-
To pursue a Green City/ Sustainable Development Initiative, Minneapolis can
build upon it's many past successes and it's strong 10-year history of
interdepartmental cooperation on the environment through the Environmental
Coordinating Team, Citizens Environmental Advisory Committee and the
Committee on the Urban Environment.

1978- City Energy Plan
1993- CO2 reduction partnership, including- land use, energy, solid waste
and transportation
1994- forming the Environmental Coordinating Team of City Department heads
and the Citizens Environmental Advisory Committee
1995-2002- municipal building energy conservation retrofits have saved
+$1,000,000

Learning from other Sustainable City Initiatives-
Minneapolis can also learn from the many other cities around the country and
around the world that are focusing on sustainable development including;
Chicago, Seattle, Portland, Berkeley, Santa Monica, many Canadian
municipalities and a Sister City of Minneapolis, Uppsala Sweden. Please see
the links below to see the descriptions of these other Green City
Initiatives.

Using the Natural Step Framework to Guide Action from a Systems View-
Several of the leading Sustainable Cities in the World including Seattle,
WA, Santa Monica, CA and Whistler, BC are using the Natural Step Framework
to guide their efforts. The Natural Step Framework is a science and
systems-based approach to organizational planning for sustainability. It
provides a practical set of design criteria that can be used to direct
social, environmental, and economic actions. The approach was developed in
the late 1980s in response to growing concerns about the public health
problems resulting from increasing toxins in the environment and current
societal resource use practices. The TNS Framework describes core guiding
principles for moving toward sustainability. It is intended to assist
decision-makers by providing a pragmatic analytical tool for understanding
and integrating sustainability principles into complex organizations. For
more information please see, http://www.mtn.org/iasa/tnsintro.html  or
http://www.naturalstep.ca/framework.html .


Conclusion-
By creating a new Office of Community Planning and Sustainable Development,
Mayor Rybak can simultaneously meet his two goals of creating a Green City
Initiative and streamlining and improving the development climate in the
City to create new jobs and housing.

Please send your thoughts and comments to us about this proposal at
[EMAIL PROTECTED] , THANKS Sean Gosiewski, 612-729-3828

Resources and Examples other Municipal Sustainable Development Initiatives
International Council for Local Environmental Initiatives,
http://www.iclei.org  ,
Chicago- http://w15.cityofchicago.org./mayor/government_enviro.html
Santa Monica Sustainable City Program-
http://pen.ci.santa-monica.ca.us/environment/policy
Portland Office of Sustainable Development-
http://www.sustainableportland.org
Seattle Office of Sustainability & Environment-
http://www.cityofseattle.net/environment/int_links.htm
Berkeley- Office of Economic Development, Environmental Services-
http://www.ci.berkeley.ca.us/oed/busserv/envserv.htm
Uppsala- http://www.uppsala.se/english/environment/environment.htm
Whistler, British Columbia, http://www.whistleritsournature.ca
CH2M Hill-Sustainable Development Policy-
http://www.ch2m.com/flash/Services/Services_frame.htm
The Federation of Canadian Municipalities
http://www.fcm.ca/newfcm/Java/frame.htm

Chicago- http://w15.cityofchicago.org./mayor/government_enviro.html
In recent years, the City of Chicago has gained a national reputation for
identifying and implementing innovative solutions to environmental issues
that affect urban areas. Our success in this regard is premised upon finding
effective solutions to environmental problems that accomplish two goals at
once: (1) providing critical protection for public health and the
environment and (2) preserving Chicago's standing as the epicenter of
economic activity in the Midwest.

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