Without a doubt, stopping at the waste basket (after checking the mail daily) is not a routine I like. However, I see it as a trade-off for not having to get a dolly to lug a 75 lb. Sunday Newspaper in off the front steps (it's heavy enough as it is.). As long as people targeted for direct mail respond to the message(s) they receive often enough, direct mail will continue to occur.
If direct mailers became ineffective (from a cost-standpoint) businesses and yes PNP's would stop using them as a means of reaching those they desired to communicate with. The fact of the matter is that the ROI (on direct mailers) remains high enough to offset the cost. If you really want to stop the majority of bulk (or targeted) mail, urge neighbors to stop responding to the mail they receive.
Dennis Plante
Jordan
>From: Robert Schmid <[EMAIL PROTECTED]>
>To: Minneapolis Issues List <[EMAIL PROTECTED]>
>Subject: Re: [Mpls] Junk Mail - A Minneapolis Problem
>Date: Mon, 6 Jan 2003 12:29:48 -0600
>
>
>Fair enough, but some of these businesses serve legitimate mailing
>purposes instead of or in addition to Junk Mail. When I searched
>Qwestdex for Advertising Direct Mail in Minneapolis I found only 7,
>not 47. Perhaps the other 40 are in the suburbs or only have a
>phone/mail forwarding presence?
>
>But the point still stands - with regard to mailers from outside
>Minneapolis, they are exploiting public services without paying for
>them and our local junk mailers are doing the same in thousands of
>other communities.
>
>As for Billy Graham - since they have sent me nothing, I can assume
>they are not buying my name off of mailing lists from others. I can
>hope that they are only communicating with people with whom they
>have, in fact, established a relationship.
>
>And to use at least some of your own words;
>
>"So although some may not like it, drug dealers and prostitutes are
>located in Minneapolis, do pay taxes [(at least sales taxes)] in
>Minneapolis and do provide jobs in Minneapolis."
>
>Does this mean I should accept drugs and prostitution because it
>contributes to the economy?
>
>Finally, I might be more willing to pay attention to political and
>charitable mail if I didn't get so much other commercial crap.
>
>Robert Schmid
>Central
>
>On Monday, January 6, 2003, at 11:28 AM, Terrell Brown wrote:
>
>>-----Original Message-----
>>From: Robert Schmid
>>Subject: [Mpls] Junk Mail - A Minneapolis Problem
>>
>>
>>For the most part these junk mailers are not located in
>>Minneapolis, do
>>not pay taxes in Minneapolis and do not provide jobs in
>>Minneapolis.
>>They use and exploit our public services without even BEING here.
>>
>>[TB] Ah contraire ... they are here. A quick search revealed
>>these
>>with addresses of "Minneapolis, MN"
>>
>>
>>
>>and by the way isn't the largest mailer from the Minneapolis Post
>>Office the Billy Graham Evangelical Association?
>>
>>So although some may not like it, these mailers are located in
>>Minneapolis, do pay taxes in Minneapolis and do provide jobs in
>>Minneapolis.
>>
>>The entire list looks like lots of jobs ... many in North
>>Minneapolis.
>>
>>Sorry, I hate to let a few facts get in the way of a good rant.
>
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