Greetings MySQL Friends:

For those of you wondering when Blue World would release Lasso
Professional 5 with its embedded Lasso MySQL database, well, it was
just released. Details follow for those who may be interested.

Cheers!

CC


-----------------------------
FOR IMMEDIATE RELEASE
February 26, 2002

BLUE WORLD RELEASES LASSO PROFESSIONAL 5

Next-generation Web Data Engine available immediately in Standard and
Developer Editions.

Bellevue, WA--February 26, 2002--Blue World Communications,
Inc.--pioneers of the Web Data Engine(tm)--today announced the
immediate availability of Lasso Professional 5 in Standard Edition
and Developer Edition versions. Lasso Professional 5 is a significant
upgrade to Blue World's award-winning Lasso Web Data Engine product
for building and serving data-driven Web sites.

"Our goal with Lasso Professional 5 was to provide the highest
quality product available for building and serving data-driven Web
sites," said Bill Doerrfeld, CEO of Blue World. "Lasso Professional 5
provides Web developers and ISPs with a tool specifically designed to
meet their most demanding needs without compromising ease-of-use,
offering unprecedented productivity and flexibility. Beyond
representing the easiest to use product in its class, Lasso
Professional 5 provides several industry-first and exclusive features
including built-in security, an embedded MySQL(tm) database server,
and a comprehensive administration interface. With Lasso Professional
5, Lasso developers and ISPs have a product which delivers the best
experience for building and serving data-driven Web sites."

Lasso Professional 5 introduces a next-generation object-oriented Web
programming language, advanced Web application server administration
and security, an embedded Lasso MySQL(tm) high-performance database
server, a new distributed architecture, new platform and data source
support, unprecedented extensibility and customization, redesigned
and rewritten documentation (over 1800 pages), and over 200 new
features and enhancements.

Rave Reviews from Leading Web Developers

"The power, quality and feature set of Lasso Professional 5 is very
impressive," said Johan Sölve, Lasso Developer for Montania in
Halmstad, Sweden. "The new version offers advanced programming
features while maintaining the simplicity we know from Lasso Web Data
Engine 3. The new documentation is definitely among the best in the
business."

"Blue World has managed to add an immense amount of functionality and
scalability without sacrificing any of the ease-of-use of previous
versions," said Tom Wiebe, Lasso Developer for the Image Foundation
in Vancouver, Canada. "The integration of MySQL within Lasso
Professional 5 has been wonderfully implemented. This, along with new
features like LassoApps, custom tags and LassoScript creates a
development environment that seems almost limitless."

"I have been able to single-handedly develop sophisticated solutions
for internal and external solutions in less time than I see teams of
people take with other middleware languages," said Greg Willits,
Webmaster at Verteq, Inc. in Santa Ana, California. "Lasso
Professional 5 preserves the rapid development advantage and
ease-of-use for non-programmers of previous versions, yet adds a
whole new level of advanced tools that the professional programmer
will appreciate. The new features and capabilities of Lasso
Professional 5 were very well thought out, and it's obvious Blue
World has been listening to its user base. As I look to develop even
more sophisticated and security-sensitive Web solutions in coming
months, I see no reason at all where Lasso Professional 5 would not
continue to represent an advantage over other options."

A listing of additional testimonials from Web developers and Web
designers in support of Lasso Professional 5 can be found at
<http://www.blueworld.com/Lasso5/LassoPro/Testimonials.lasso>.

Available Editions

Lasso Professional 5 Standard Edition is the edition to be used for
final deployment and administration of data-driven Web sites.
Standard Edition allows an unlimited number of visitors to use sites
powered by Lasso Professional 5. Developer Edition is the edition to
be used for development and testing of Lasso-powered Web sites.
Developer Edition is limited to use by a single developer. An
Evaluation Edition of Lasso Professional 5 is also available which is
based on the Developer Edition but is limited to first-time trial use
for up to 30 days. Evaluation Editions are available at
<http://www.blueworld.com/Lasso5/LassoPro/evalrequest.lasso>.

Platform, Web Server and Database Support

Lasso Professional 5 supports Mac OS X version 10.1 and Windows 2000
providing support for Apache on Mac OS X, IIS on Windows 2000 and 4D
WebSTAR Server Suite V on Mac OS X. Beyond the embedded Lasso MySQL
database, Lasso Professional 5 introduces direct support for external
MySQL databases via Lasso Connector for MySQL and direct support for
FileMaker(r) Pro databases via Lasso Connector for FileMaker Pro.
Other data source connectors will be available via third parties. A
preliminary listing of third party Lasso data source connectors is
available at
<http://www.blueworld.com/Lasso5/LassoPro/connectors.html>. See the
related announcement showing commitments from various third party
vendors to provide free Lasso data source connectors at
<http://www.blueworld.com/blueworld/news/07.17.01-LP5.html>.

Availability

The electronic download versions of Lasso Professional 5 Standard and
Developer Editions are available immediately for purchase direct from
the Blue World Store at <http://store.blueworld.com>. Box versions
are also available for immediate purchase and will ship by the end of
March, 2002. Customers who purchase the box version now can use the
download version until such time that the box version is available.

Pricing

Lasso Professional 5 Standard Edition is available for $1199
electronic download and $1299 boxed edition. Lasso Professional 5
Developer Edition is available for $699 electronic download and $799
boxed edition. Registered customers who own a license for any edition
of Lasso Web Data Engine 3.x can upgrade to Lasso Professional 5
Standard Edition for $599 electronic download and $699 boxed edition.
No upgrades from prior versions of Lasso products to Developer
Edition are available.

Subscription Plan

To complement one's Lasso Professional 5 new or upgrade product
purchase, customers may purchase a subscription plan which provides
12 months of free upgrades to the latest versions of like editions of
Lasso Professional 5 and includes five incidents of priority
technical support. Additional details are available at
<http://www.blueworld.com/blueworld/support/#Subscriptions>.

Additional Information

Additional information about Lasso Professional 5 is available via
the Lasso Professional 5 Web site at
<http://www.blueworld.com/Lasso5/LassoPro/>.

About Blue World

Blue World Communications (www.blueworld.com) delivers cross-platform
software tools allowing Web developers and designers to quickly build
and serve powerful data-driven Web sites. Blue World provides Lasso
Professional 5, Lasso Web Data Engine, Lasso Studio and Blue World
ListSearch service in fulfillment of its mission to bring business to
the Internet(tm).

###

(c) Blue World Communications, Inc. Lasso, Lasso Professional, Lasso
Studio, Web Data Engine, ListSearch, Blue World Store, bring business
to the Internet, and Blue World Communications are trademarks of Blue
World Communications, Inc. Other company names, brand names and
product names may be trademarks of their respective holders.



--

---------------------------------------------------------------------
Cathy Cunningham                       [EMAIL PROTECTED]
Lasso Evangelist
Blue World Communications, Inc.   http://www.blueworld.com/
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Lasso Studio is "the easiest way to create a database-driven Web site"
        - Macworld Magazine

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