While much has been said about the potential of geofencing for
retailers, so far, the real-life executions have been limited and
wide-scale adoption could still be another year or more away.
Geofencing enables retailers to recognize customers when they are
within a predetermined radius around a specific location and send
them messages and special offers designed to encourage them to walk
into the store and make a purchase. A couple of the programs already
in place are opt-in, so merchants know they are delivering offers to
consumers who have expressed an interest in receiving them.
At 01:39 PM 7/2/2012, you wrote:
What is it and how can it potentially help you?
Sent from my Verizon Wireless smartphone
Wet Paint Nail Spa <[email protected]> wrote:
>Thank you all for the gel lamp advice. Now I have a marketing
question. What do you all know/think about geofences for businesses?
>
>Thanks
>
>Michelle Phoenix, Owner/Elite Nail Technician
>Wet Paint Nail Spa
>Nails & Skin
>www.wetpaintnailspa.com
>
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Regards,
Debbie ^v^ ^o^ //\o/\\ ^o^ ^v^ Webmaster - System Admin
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