NETWORK WORLD NEWSLETTER: TIM GREENE ON VPNS
10/26/04
Today's focus:  IT staffs use fear to sell security 

Dear [EMAIL PROTECTED],

In this issue:

* Survey says IT managers use fear to persuade execs to increase 
��security
* Links related to VPNs
* Featured reader resource
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Today's focus:  IT staffs use fear to sell security 

By Tim Greene

Here's an interesting result from a survey by firewall/VPN 
appliance vendor WatchGuard: fear, uncertainty and doubt are a 
good way to sell security to upper management.

The survey of 150 customers of the company's security service 
says that the most popular method (49% of respondents 
concurring) to successfully persuade decision makers in their 
organizations to increase security fell into the fear bucket, 
playing on concerns that something bad might happen if they 
don't.

Fear is a powerful motivator, but not necessarily the one that 
should rule the day. Security decisions should be made on 
realistic assessment of a threat, the cost of being successfully 
attacked and the cost of shoring up protection against the 
attack.  Encouragingly, this was the second most popular 
response, with 30% reporting that this rational assessment was 
the type of argument that was most persuasive. Of course, that 
still leaves an awful lot of people ruled by fear.

Despite this finding, the businesses polled seemed to have their 
heads on straight about taking security seriously and acting 
accordingly. The survey found that about half of the respondents 
said that their bosses change practices in response to security 
concerns raised by their IT staff either most of the time or 
always.

The other half said their concerns result in altered practices 
about half the time or less. A surprisingly high 12% of those 
polled said their concerns never resulted in change. Assuming 
the concerns raised are legitimate, it seems that these 12% are 
doomed to be persuaded the hard way - suffering a successful 
attack.
_______________________________________________________________
To contact: Tim Greene

Tim Greene is a senior editor at Network World, covering virtual 
private networking gear, remote access, core switching and local 
phone companies. You can reach him at <mailto:[EMAIL PROTECTED]>.
_______________________________________________________________
This newsletter is sponsored by Juniper Networks 
SSL VPNs-Secure Remote Access  

At companies of every size, IT staffers are running ragged 
trying to provide secure remote access to their network. There's 
a better way:  SSL VPNS can give your employees secure remote 
access at a fraction of the time, trouble and cost. Evaluate SSL 
VPNs for your business. FREE whitepaper at:  
http://www.fattail.com/redir/redirect.asp?CID=85471
_______________________________________________________________
ARCHIVE LINKS

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Archive of the VPN newsletter:
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