I'm not sure what anyone else thinks about this, but I'd always just assumed
that my existence on a website that is hosted and run by a company, is only
there to harvest marketing data anyway? Like being allowed to wander through
a mall, but only during the hours of consumerism. The fun bit is to play
around with the data you put up there and create a character that may only
be a small aspect of your real self. Social space is performance space!

And besides, their data analysis is bloody useless! I get offered mobile
phones or gay dating tips because I created a clone account of myself and
said I was in a relationship with myself. And if they can target their
marketing, how come they never offered me the recent issue of Klaus Maek's
Decoder film, or the latest issue of Philosophy Now or Sight and Sound? Or a
Guy Debord memorial mug when it's his birthday?

Come on marketing people, get better!

Mark 'read with irony' Hancock

On 2 March 2010 16:55, info <[email protected]> wrote:

> How Companies Are Using Your Social Media Data.
>
> Companies are mining the social web to build dossiers on you.
> Information posted publicly on blogs, Facebook, Twitter, forums and
> other sites is fair game. It is yet another reminder that people need to
> be aware of what they are posting on social networking sites and to whom
> they’re connected.
>
> Jules Polonetsky, director and co-chair of the Future of Privacy Forum,
> said online users have no clue that a comment they made on a blog is
> being added to a database for some unknown use.
>
> more...
> http://mashable.com/2010/03/02/data-mining-social-media/
> _______________________________________________
> NetBehaviour mailing list
> [email protected]
> http://www.netbehaviour.org/mailman/listinfo/netbehaviour
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