Dear friend and colleagues, Friday, 7th May, at 6 PM Squatting Supermarket, featuring Salvatore Iaconesi and Oriana Persico.
At the Antico Palazzo di Città in Mondovì Piazza (via Giolitti 1),inside the activities of SMIR- Spaces Multimedia for Innovation and Research, the cultural association Marcovaldo, the Municipality of Mondovì, and The Sharing are proud to present the conference Squatting Supermarket, featuring Salvatore Iaconesi and Oriana Persico. The conference will be showcasing the story of Squatting Supermarket. Squatting Supermarket is an interactive installation that reproduces a supermarket in augmented reality. The technological focal point of the installation is the iPhone application ‘iSee’, developed by Salvatore Iaconesi and Oriana Persico for the Share Festival 2009. The application uses the physical and communication infrastructure of the marketplace (sales outlet + logo) to radically redesign our shopping experience. Alongside archive images, videos and slides from past events, conferences and initiatives, a special preview will be given of some of the content created for the installation, including microdocumentaries, infodesigns and interactive experiences that broaden the shopping experience and inform users. The partnership initiative built on Squatting Supermarket between the Tor Vergata and La Sapienza Universities of Rome will also be presented. http://www.smirproject.eu/mondovi/?p=22 Admission is free. _______________________________________________ NetBehaviour mailing list [email protected] http://www.netbehaviour.org/mailman/listinfo/netbehaviour
