Aksioma – Institute for Contemporary Art, Ljubljana, kindly invite you 
to the presentation of the video project:

Sašo Sedlaček
The Big Switch Off
www.aksioma.org/switch_off

Aksioma | Project space
Komenskega 18, Ljubljana, Slovenia
July 25 – August 5, 2011

Opening: Monday, July 25, 2011 at 8:00pm

Image: http://www.aksioma.org/press/switch_off.zip

Sašo Sedlaček explores social phenomena that are part of our everyday 
life. His attention is focused particularly on those topics that we 
usually push aside, for they represent the “impure” side of the 
otherwise bright reality. Poverty and waste are certainly the key terms 
of his opus. These two topics, according to Sedlaček, are of key 
significance for our future. In a series of projects developed over the 
past ten years, he has shown various innovative and alternative modes of 
functioning (especially the practice of recycling) and he has emphasised 
the responsibility that should accompany our interfering with the 
environment and our making decisions regarding social issues.

The video project The Big Switch Off is part of this series; it will be 
publicly launched on Monday, 25 July 2011, at the Aksioma Project Space 
in Ljubljana, and in Autumn, as part of the retrospective exhibition of 
Sašo Sedlaček’s work, at the Gallery of Fine Arts Slovenj Gradec and at 
the Rotovž Exhibition Salon at the Maribor Art Gallery.

The project deals with the question of what is waste and what is litter. 
What we consider safe waste, which we recycle, will become litter proper 
in the Third World, where it will probably end up. In the “Essay on 
Litter: Wiki-Garbage Management” in Dnevnik’s Objektiv, Luka Omladič 
says that litter consists of those things that annoy us, the things that 
should not be where they are. Like an alien, they stand out from their 
surroundings and they make it disgustingly clear that someone has tossed 
them away and that they will remain there for a long time. Yet, not all 
litter is waste, Omladič says, at least not in the sense that would 
deeply annoy us. And cast-off television sets simply do not annoy us. In 
fact, it is precisely the migration of waste that constitutes major 
hidden pollution, and this often happens far away from the developed 
countries that produce waste. It is there, far away from the developed 
countries, that waste becomes litter. There, their characteristics 
become unpleasant again and stand out from the surroundings.

Sedlaček makes visible the relation between waste and litter.
Using the old analogue technology, which has been increasingly displaced 
by the new digital technology, he produces litter here and now. Instead 
of “safely” recycling televisual technology, which is becoming obsolete 
due to the new technological paradigm, the introduction of digital 
signal and, consequently, the mass replacement of analogue television 
sets with LCDs and plasma TVs, let’s rather publicly break it into 
pieces. Let’s do what we are going to do anyway, one way or another, 
sooner or later – let’s do it together and publicly.

Due to the introduction of digital signal in 2011, which has replaced 
the analogue signal, the West has witnessed mass destruction of old 
technology. Cathode television sets, TVs without digital converters, VHS 
and DVD players are a thing of the past, for they do not support new 
technology. Sooner or later, we will all be forced to replace the old 
with the new. Already now, the sellers of contemporary electronics keep 
offering us replacements of this kind. Yet, the story of old technology 
is not over when we replace old devices with new ones. And it does not 
end at the electronics dumping ground either. In fact, this is where 
their journey only begins. Old electronics is being exported into Third 
World countries, however, this is already an entirely different story…


Sašo Sedlaček is, no doubt, one of the key authors of contemporary art 
in Slovenia. He has received several awards (OHO, Vida 11, Spaport, Zogo 
Toy, etc.); he has been artist in residence three times (in Germany, 
Japan and the United States); he has had exhibitions in Slovenia, Japan, 
Taiwan, USA, Austria, France, Belgium, Italy, Serbia, Russia, Estonia, 
etc. – including established exhibition venues such as the Secession in 
Vienna and the Lentos Museum in Linz – and he has participated in large 
international biennials (Taipei, Taiwan 2008 and Ogaki, Japan 2006) and 
festivals.

In Slovenia, he has recently problematised the sell-out of frequency 
space (Manifest, 2009, and Infocalypse Now!, 2007) and he is 
particularly recognisable for his interventions into consumer Meccas. 
Using bricks made of printed propaganda materials, he closed the 
entrances to department stores in Ljubljana (Just Do It!, 2003) and 
built a pavilion for eavesdropping and dwelling in BTC City (Loop, 
2004); in 2006, he took Beggar – a robot for the materially deprived, 
which he lent to the homeless people of Ljubljana the following year – 
for a walk around Citypark and the streets of Tokyo and Taipei; etc.

Author: Sašo Sedlaček
Camera: Mitja Ličen, Janez Janša, Sašo Sedlaček
Editing: Sašo Sedlaček
Technical support: LJUDMILA, Valter Udovičić
Assistant: Anže Grm

Production: Aksioma – Institute for Contemporary Art, Ljubljana, 2011
www.aksioma.org
Artistic director: Janez Janša
Executive producer: Marcela Okretič
Public relations: Mojca Zupanič

Supported by the Ministry of Culture of the Republic of Slovenia, the 
Municipality of Ljubljana
Sponsor: Datacenter d.o.o.


Contact:
Marcela Okretič, 041 250 830, [email protected]
Aksioma | Institute for Contemporary Art, Ljubljana
Neubergerjeva 25, 1000 Ljubljana, Slovenia
tel.: + 386 – (0)590 - 54360
www.aksioma.org
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