The day i asked Google
PICS OR IT DIDN'T HAPPEN
An ongoing online exhibition by Guido Segni
at Hoc/ Contemporary Art
Jul. 15 - Oct. 15
Website: http://pics.oritdidnthappen.com | www.hocgallery.com
Full documentation: http://pics.oritdidnthappen.com/document.php
The unboxing documentation: https://www.youtube.com/watch?v=fbXajeBnffk
Pics or it didn't happen is a colloquial expression used by internet
users to challenge their virtual interlocutor on a discussion forum or a
social network, when his arguments require photographic proof of what
he's saying.
This project takes part from the recontextualization as both a search
key and a request to one of the biggest image-searching engine: Google
Images. This one is, as every Google product, a very sophisticaed
software able to investigate every dark corner of the Net to give users
back the most precise visual idea of what they were looking for.
Everyday. Even in this case, Google tries to satisfy our request for
knowledge (as usual) with a deep list still in progress (you can see
this by yourself http://goo.gl/onBNiN).
So, Google takes on the challenge (even without knowing), offering life
paths and experiences thrown in the net through their images, becoming
-unknowingly- an active partner in a very personal speculation about
role and nature of an image, especially in the Big Data era, an
historical tranche ruled by the conecpt of total brokerage.
The circular image
Therefore, project consists of organizing sort of a trip for that images
(captured with the search query Pics or it didn't happen in Google
Images) beyond here and beyond a screen. From the Internet to the real
world and viceversa, using exactly the ways the digital world puts at
your disposition: from a home-based printer to print-on-demand services
to photo/video devices.
The resulting material will be hosted online on the platform
http://pics.oritdidnthappen.com (powered by HOC/gallery) and will
include a sort of non-stop streaming of visual libraries with all sort
of pictures obtained that will be collected, modified, printed and then
re-documented once again.
--
Guido Segni
Imaginary artist
www.guidosegni.com
www.lesliensinvisibles.org
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