Probably nobody here at nettime is surprised, but if we go by the current media 
gimmicks, the fact that the Egyptian peole are using Facebook and Twitter (to 
an extent which is yet uncertain, and needs to be seriously researched) to 
overthrow the ruling regime seems to be the *Big Finding* of the season.

So, why so surprised?

Yes, many people in the Sahrawi refugee camps in southern Algeria have Facebook 
profiles, and use them regularly to communicate with their families in the 
territories occupied by Morocco and their friends in the rest of the world. I 
have seen that.

Why so surprised? Is it because Orientalism (Edward Said) dies hard, and we in 
the West are still inclined to see Arabic cultures as being primitive, 
hopelessly lost in a maze of tradition and religious fanatism? Surprised 
because they are able to use "our" tools to their own benefit? Is it because, 
while most of us on this side of the "digital divide" use Facebook mostly to 
express how very pissed we got at last night's party, the people on "the other 
side" are finding ways of effectively bypassing their government's censorship 
and organizing to take the streets?

Yes, rural farmers in Tanzania have more than one mobile phone per family, 
sometimes even three or four. And guess what? They use them to their own 
benefit, to trade, sell, organize, communicate. Right on a spot in the jungle 
for which Google maps doesn't even have high-resolution satellite imagery. I 
have seen that, too.

So, why so surprised? After all, Howard Rheingold wrote about "Smart Mobs" back 
in 2002 (not that the book is particularly deep, but it already revealed what 
we are seeing now)

Here are a couple of fragments of an article I wrote in 2007:

"Howard Rheingold has argued that hyper-connected citizens can go well beyond 
managing their individual agendas and contact lists, by forming groups in which 
rapid, massively organized common behaviors can emerge (Rheingold, 2002). He 
calls these forms of social self-organization mediated through technology 
‘smart mobs’. A ‘classic’ example of the ‘smart mob’ emergent behavior is 
provided by the civilian coup d'état against the former Philippines president 
Joseph Estrada in 2001, articulated through the massive transmission of short 
text messages (SMS) inviting everyone to gather and protest in Manila. Other 
similar gatherings have followed in countries such as Spain in 2004, where 
people also used SMS messages to gather and protest against the then-ruling 
Popular Party, which lost the elections a day later, or in South Korea in 2008, 
where massive demonstrations against the import of US beef, assembled thanks to 
mobile messaging, have taken
 place. Precisely, these Korean demonstrations prompted Rheingold to make a new 
public statement, asking the question of how smart mobs can be made smarter and 
less mob-like (Rheingold, 2008). ‘A smart mob is not necessarily a wise mob’, 
he said, responding perhaps to the rising perception that, if self-organization 
is to become an effective social tactic, it must go beyond just gathering 
massive amounts of people. After all, a mob is a disorganized group which can 
act blindly and even destructively."
 
"The Internet and its many people-to-people networks are providing connected 
individuals with an abundance of weak social ties (Aguiton and Cardon, 2007). 
The blurring of the boundaries between 'public' and 'personal' may be 
articulating the former tensions between individualism and collective 
solidarity. Joining any cause on the planet is just a click away; making 
‘friends’ or expressing an opinion is just as easy. Weak social involvement 
implies that individuals do not need to agree on ex-ante plans, or invest their 
efforts in building relations of trust or engaging in real debate. They just 
need to log in. This new trend, which represents a sort of effortless, 
uninvolved and listless democracy, may be enough to assemble a smart mob, which 
will disassemble just as easily. The self-organization of the crowd may appear 
as intelligent behavior, but more often than not it is just the manifestation 
of the sheer, brute power of the masses. When there is
 a need for real social advocacy, or when delicate collective issues are at 
stake, the mere presence of a weakly involved critical mass is certainly not 
enough."

The interesting thing is not whether the Egyptian protests were initially 
articulated through Facebook or Twitter, but how the protests are developing 
right now on the streets, and whose interests (local and global) are *really* 
at stake.

So, the best thing that can happen now is that we all move beyond this 
(induced) state of surprise, and start thinking about how can we rethink and 
maintain digital networks as "our" (not "theirs", ie. governments, big 
corporations and the like) platforms of choice for empowerment and 
organization. Let's stop being surprised: it's time to take a good, deep look 
beyond our comfort zones. It's time to see things more clearly, in all their 
complexity, and abandon the "networks = freedom" equation and all this 
myth-making, unless we don't care about falling into traps (see, for example: 
http://news.cnet.com/8301-13578_3-20030543-38.html)

"We" need to be more intelligent than "them".

Best,
Eugenio.
http://motorhueso.net









      


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