What does it say about me that I find that boring?

On Thu, Jan 6, 2022 at 10:45 AM Bruce Sterling <[email protected]> wrote:

> *It's a recent screed from the current editor of WIRED magazine.
>
> *If you're enough of a greybeard nettime OG to remember nettime's vague
> feud with WIRED and its techno-libertarian principles, this is likely to be
> one of the funniest things you've read in quite a while.
>
> *If you've never heard of the "California Ideology," that prescient work
> of distant 1995, well, I happened to archive it, because, as the guy who
> was on the cover of the first issue of WIRED, why wouldn't I.
>
>
> https://bruces.medium.com/the-californian-ideology-by-richard-barbrook-and-andy-cameron-1995-c50014fcdbce
>
> Bruce S
>
>
> ****
>
> In the next few decades, virtually every financial, social, and
> governmental institution in the world is going to be radically upended by
> one small but enormously powerful invention: the blockchain.
>
> Do you believe that? Or are you one of those people who think the
> blockchain and crypto boom is just a massive, decade-long fraud—the bastard
> child of the Dutch tulip bubble, Bernie Madoff’s Ponzi scheme, and the
> wackier reaches of the libertarian internet? More likely, you—like me—are
> at neither of these extremes. Rather, you’re longing for someone to just
> show you how to think about the issue intelligently and with nuance instead
> of always falling into the binary trap.
>
> Binaries have been on my mind a lot since I took over the editor’s chair
> at WIRED last March. That’s because we’re at what feels like an inflection
> point in the recent history of technology, when various binaries that have
> long been taken for granted are being called into question.
>
> When WIRED was founded in 1993, it was the bible of techno-utopianism. We
> chronicled and championed inventions that we thought would remake the
> world; all they needed was to be unleashed. Our covers featured the
> brilliant, renegade, visionary—and mostly wealthy, white, and male—geeks
> who were shaping the future, reshaping human nature, and making everyone’s
> life more efficient and fun. They were more daring, more creative, richer
> and cooler than you; in fact, they already lived in the future. By reading
> WIRED, we hinted, you could join them there!
>
> If that optimism was binary 0, since then the mood has switched to binary
> 1. Today, a great deal of media coverage focuses on the damage wrought by a
> tech industry run amok. It’s given us Tahrir Square, but also Xinjiang; the
> blogosphere, but also the manosphere; the boundless opportunities of the
> Long Tail, but also the unremitting precariousness of the gig economy; mRNA
> vaccines, but also Crispr babies. WIRED hasn’t shied away from covering
> these problems. But they’ve forced us—and me in particular, as an incoming
> editor—to ponder the question: What does it mean to be WIRED, a publication
> born to celebrate technology, in an age when tech is often demonized?
>
> To me, the answer begins with rejecting the binary. Both the optimist and
> pessimist views of tech miss the point. The lesson of the last 30-odd years
> is not that we were wrong to think tech could make the world a better
> place. Rather, it’s that we were wrong to think tech itself was the
> solution—and that we’d now be equally wrong to treat tech as the problem.
> It’s not only possible, but normal, for a technology to do both good and
> harm at the same time. A hype cycle that makes quick billionaires and
> leaves a trail of failed companies in its wake may also lay the groundwork
> for a lasting structural shift (exhibit A: the first dotcom bust). An
> online platform that creates community and has helped citizens oust
> dictators (Facebook) can also trap people in conformism and groupthink and
> become a tool for oppression. As F. Scott Fitzgerald famously said, an
> intelligent person should be able to hold opposed ideas in their mind
> simultaneously and still function.
>
> Yet debates about tech, like those about politics or social issues, still
> seem to always collapse into either/or. Blockchain is either the most
> radical invention of the century or a worthless shell game. The metaverse
> is either the next incarnation of the internet or just an ingeniously vague
> label for a bunch of overhyped things that will mostly fail. Personalized
> medicine will revolutionize health care or just widen its inequalities.
> Facebook has either destroyed democracy or revolutionized society. Every
> issue is divisive and tribal. And it’s generally framed as a judgment on
> the tech itself—“this tech is bad” vs. “this tech is good”—instead of
> looking at the underlying economic, social, and personal forces that
> actually determine what that tech will do.
>
> There’s been even more of this kind of binary, tech-centered thinking as
> we claw our way out of the pandemic. Some optimists claim we’re on the cusp
> of a “Roaring 2020s” in which mRNA and Crispr will revolutionize disease
> treatment, AI and quantum computers will exponentially speed up materials
> science and drug discovery, and advances in battery chemistry will make
> electric vehicles and large-scale energy storage (and maybe even flying
> taxis) go mainstream. If you want to see a gloomy future, on the other
> hand, there’s no shortage of causes: Digital surveillance is out of
> control, the carbon footprint of cryptocurrency mining and large AI models
> is expanding, the US–China tech arms race is accelerating, the gig-work
> precariat is swelling, and the internet itself is balkanizing.
>
> This tug-of-war between optimism and pessimism is the reason why I said
> this feels like an inflection point in the history of tech. But even that
> term, “inflection point,” falls into the binary trap, because it presumes
> that things will get either worse or better from here. It is, yet again, a
> false dichotomy. This kind of thinking helps nobody make sense of the
> future that’s coming. To do that—and to then push that future in the right
> direction—we need to reject this 0-or-1 logic.
>
> Which brings me to the question of what WIRED is for.
>
> Fundamentally, WIRED has always been about a question: What would it take
> to build a better future?* We exist to inspire people who want to build
> that future. We do it not by going into Pollyannaish raptures about how
> great the future is going to be, nor dire jeremiads about how bad things
> could get, but by taking an evenhanded, clear-eyed look at what it would
> take to tackle the severe challenges the world faces. Our subject matter
> isn’t technology, per se: It’s those challenges—like climate change, health
> care, global security, the future of democracy, the future of the economy,
> and the dizzying speed of cultural change as our offline and online worlds
> mingle and remix. Technology plays a starring role in all of these issues,
> but what’s clearer today than ever is that it’s people who create change,
> both good and bad. You cannot explain the impacts of technology on the
> world without deeply understanding the motives, incentives, and limitations
> of the people who build and use it. And you cannot hope to change the world
> for the better unless you can learn from the achievements and the mistakes
> other people have made.
>
> So I think WIRED’s job is to tell stories about the world’s biggest
> problems, the role tech plays in them—whether for good or bad—and the
> people who are trying to solve them. These aren’t all feel-good stories by
> any means: there are villains as well as heroes, failures as well as
> successes. Our stance is neither optimism nor pessimism, but rather the
> belief that it's worth persisting even when things seem hopeless. (I call
> it “Greta Thunberg optimism.”) But whatever the story, you should find
> something to learn from it—and, ideally, the inspiration to make a positive
> difference yourself.
>
> Of course, that’s not all we exist to do. WIRED has also always been a
> home for ambitious, farsighted ideas—sometimes prescient, sometimes wild,
> sometimes both at the same time. (Fitzgerald again!) We shouldn’t get
> carried away by hype; too many of our covers in the past promised that this
> or that invention would “change everything.” But we shouldn’t shy away from
> pushing the envelope either, stretching people’s minds and showing them
> possible futures that they might not otherwise dare to imagine. We’ll be
> critical but not cynical; skeptical but not defeatist. We won’t tell you
> what to think about the future, but how to think about it.
>
> Finally, we exist to do the basic hard work of journalism—following the
> important news, explaining how to think about it, and holding power,
> particularly tech power, accountable.
>
> Over the next few months, you should see our coverage starting to coalesce
> more clearly around those core global challenges—climate, health, and so
> on. Because these issues are indeed global, you should also start to see a
> more international range of stories: One of the less obvious but very big
> changes is that we are merging the US and UK editions of WIRED, previously
> two entirely separate publications, into a single site at WIRED.com. (If
> you’re a regular visitor to the site, you may have noticed that we recently
> launched a new homepage, designed to make it easier for us to showcase the
> work we’re most proud of and for you to find stories that interest you.)
> We’ll still publish two separate print editions, though they’ll share many
> stories. Our US and UK newsrooms are already working as one, and you’ll see
> all their journalism here on this site. With more writers making up a
> single team, we’ll be able to go deeper into some of these key areas.
>
> Above all, we’ll continue to do what WIRED is best at—bringing you
> delightful, fascinating, weird, brilliantly told stories from all around
> the world of people taking on extraordinary problems. Our founder Louis
> Rossetto wrote that WIRED was where you would discover “the soul of our new
> society in wild metamorphosis.” The wild metamorphosis continues, and while
> its mechanisms may be technological, the soul behind them is deeply and
> unavoidably human. Where the human and the technological meet: That’s where
> WIRED lives, and it’s where we aim to take you, every day.
>
> Gideon Lichfield | Global Director, WIRED
>
> Note: I owe a big debt of gratitude to Tom Coates, who was pivotal in
> helping me think about the history of WIRED and see the opportunity for the
> role it can play today.
>
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