See:
http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=61b1854af5&e=b611f35561


From: "The Governance Lab" <i...@thegovlab.org>
Date: Sep 25, 2017 5:52 PM
Subject: The GovLab Releases Report on Social Media Data For Good
To: <cl...@publicus.net>
Cc:

The GovLab has released a report analyzing how social media data can be
utilized for public good.

*The GovLab Releases Report Analyzing How Social Media Data Can Be Utilized
For Public Good*

<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=8c6bac0ed6&e=b611f35561>

Today, The Governance Lab
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=8db1b14b37&e=b611f35561>
at
the NYU Tandon School of Engineering published a new report detailing how
social media data and analytical expertise can solve pressing public
problems. “The Potential of Social Media Intelligence to Improve People’s
Lives: Social Media Data for Good,” developed with support from Facebook,
Inc.
<http://thegovlab.us6.list-manage1.com/track/click?u=1a990feb5c&id=eb3265ea87&e=b611f35561>,
also outlines how data collaboratives—a growing form of public-private
partnership in which participants from different sectors exchange
information to create public value—offer the best approach for extracting
intelligence from social media data. In addition, The GovLab’s new report
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=61b1854af5&e=b611f35561>
identifies
various examples along the following five value propositions for using
social media data to address social challenges:

   - Social media data from Facebook and others can provide critical
*situational
   awareness*. Case studies captured in the report showcase the use of data
   for population density assessments and disaster maps — a tool made all the
   more relevant with recent weather disasters in Texas, Florida, the
   Caribbean, Nepal, and other parts of Asia.
   - Data from social media companies, along with their analysis and
   insights, naturally align with the process of *knowledge creation and
   transfer* and help reduce asymmetries of information inherent in
   decision-making.
   - Using data collaboratives to extract and disseminate social media data
   for public good can also lead to improved, more effective *public
   service design and delivery* — areas directly applicable to traffic
   considerations in major metropolitan areas, for example, or the impact of
   Zika, both real-life issues showcased in case studies within the report.
   - The ability to access social media data allows users of the data
to *predict
   and forecast*, in new ways, capabilities applicable to myriad social
   concerns, such as tracking the incidents of flu or predicting future flood
   events.
   - *Impact assessment and evaluation* help put the value of social media
   data into context and reveal learnings than can help with replication of
   effort and sustainability of social media data as a resource for
   governments and other actors.

“Social media data has the potential to be a game-changer for how
researchers, governments, NGOs, humanitarian organizations, and others can
deploy data to solve public problems and become more evidence-based in how
they work to improve people’s lives,” said Stefaan G. Verhulst
<http://thegovlab.us6.list-manage2.com/track/click?u=1a990feb5c&id=0b7591a1ea&e=b611f35561>,
co-founder and chief research and development officer at The GovLab and
co-author of the new report. “For its potential to be fully realized we
will have to establish new kinds of public-private partnerships — which we
call data collaboratives — as well as new functions such as data stewards.”

The “Social Media Data for Good” report — comprising 12 case studies
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=d70463699f&e=b611f35561>—focuses
on whether and how data from social media companies provide intelligence
for addressing major social issues from climate change to disaster relief,
security, education, health, and other areas. In particular, the report
looks into how the supply and demand for social media data can be matched
through data collaboratives.

To accelerate the creation of such data collaboratives, the report
recommends:

   - *Developing and supporting data stewards*, individuals (or offices)
   within corporations tasked with managing the demand and supply of social
   media data.
   - *Gathering and providing more evidence*, largely through case studies
   that highlight best practices, and developing metrics and systems of
   measurement sufficient to capture the value of data collaborative.
   - *Increasing understanding of methods* for utilizing data
   collaboratives, from scaling the tool to developing toolkits to make
   efforts operational, to analysis and application of findings.
   - *Creating a movement* by growing the community of ambassadors and
   users of social media data — across sectors and regions — and increasing
   understanding of the need to use data to become more evidence-based in
   decision-making and in the creation of public policy.

The “Social Media Data for Good” report and detailed case studies join
other findings and information about data collaboratives The GovLab has
published on its DataCollaboratives.org
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=524cf0bfb5&e=b611f35561>
 platform, a definitive source on scholarship and case studies about data
collaboratives and how the innovative public-private partnership tool can
create public value and serve the needs of the public.

“Data is an important tool that not only powers businesses like Facebook,
but is critical to optimizing the efforts of the public sector,
governments, policy makers and others to solve major social challenges,”
said Chaya Nayak, public policy research manager at Facebook. “We were
eager to partner with The GovLab to unearth innovative ways of utilizing
social media data for social good and are excited to join the conversation.”

“Learnings we gathered from researching this report and developing case
studies could have a major impact on how practitioners tackle public
problems going forward. Technology has given us new methods of identifying
data. Data collaborates, in turn, enable us to operationalize this
information to create public value,” said Andrew Young
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=229cd28459&e=b611f35561>,
knowledge director at The GovLab and co-author of the new report. “Facebook
has been instrumental in the success of this project, helping us to learn
more about how and why to use social media data, and we’re thrilled to
share what we’ve learned.”

The full report is available at DataCollaboratives.org
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=5cc30d6d1c&e=b611f35561>,
and thegovlab.org
<http://thegovlab.us6.list-manage2.com/track/click?u=1a990feb5c&id=db378c3804&e=b611f35561>
.
------------------------------


*About The Governance Lab The Governance Lab’s mission is to improve
people’s lives by changing the way we govern. Our goal at The GovLab is to
strengthen the ability of institutions — including but not limited to
governments — and people to work more openly, collaboratively, effectively,
and legitimately to make better decisions and solve public problems. We
believe that increased availability and use of data, new ways to leverage
the capacity, intelligence, and expertise of people in the problem-solving
process, combined with new advances in technology and science, can
transform governance. We approach each challenge and opportunity in an
interdisciplinary, collaborative way, irrespective of the problem, sector,
geography, and level of government. For more information,
visit thegovlab.org
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=5a94628ebe&e=b611f35561>.*


*About the New York University Tandon School of Engineering The NYU Tandon
School of Engineering dates to 1854, the founding date for both the New
York University School of Civil Engineering and Architecture and the
Brooklyn Collegiate and Polytechnic Institute (widely known as Brooklyn
Poly). A January 2014 merger created a comprehensive school of education
and research in engineering and applied sciences, rooted in a tradition of
invention and entrepreneurship and dedicated to furthering technology in
service to society. In addition to its main location in Brooklyn, NYU
Tandon collaborates with other schools within NYU, the country’s largest
private research university, and is closely connected to engineering
programs at NYU Abu Dhabi and NYU Shanghai. It operates Future Labs focused
on start-up businesses in downtown Manhattan and Brooklyn and an
award-winning online graduate program. For more information,
visit engineering.nyu.edu
<http://thegovlab.us6.list-manage.com/track/click?u=1a990feb5c&id=0624465d5f&e=b611f35561>.*
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