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I've developed a robust data set in Hadoop called the 'CrystalBall' which
describes in detail the history of the customer lifecycle for every customer
captured.
I'm try to determine if Nupic could be used to predict the next event in the
customer lifecycle from a set of records which describe a time-sequenced set
of customer attributes and activities? Those attributes could either be some
customer demographic, psychographic, behavioral, or even some targeted
business activity such as an email, or promotion.
For example, if I had a data set which had:
1. Customer ID
2. Timestamp
3. Customer Event (Visit, Registration, Subscription, Refund,
Renewal, Optout, Expiration)
4. Business Event (Ad, Email, Discount, AB/Test, etc.)
5. Customer Attributes (V1 - Vn)
I then want Nupic to predict the next Customer Event which is most likely to
occur? Is that something Nupic could be used for?
Thank you.
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