http://www.usatoday.com/tech/columnist/kevinmaney/2006-03-07-att-bellsouth_x.htm

AT&T-BellSouth merger grows from weakness

Three years ago, BellSouth CEO Duane Ackerman popped into our offices to
tell us how miserable his business was.

Dissing your company is not normal everyday CEO behavior. But Ackerman
needed regulatory help from Washington. So he might have been acting like a
kid who wakes up on a school day with a sniffle and pleads that he's caught
the bird flu. But still, he certainly convinced me that BellSouth - and the
local phone industry in general - was about the suckiest business going.

"I've lost 30% to 34% of business customers across our territory - 50% in
some areas," he said, noting the success of competitors such as Level 3 and
(back then) WorldCom. "On the consumer side, we've lost 8% to 9%." He
brought out charts with lines and bars going in worrisome directions,
showing revenue shrinking, stock prices falling and huge fixed costs that
wouldn't go away.

And that was before Internet phone calls, cable companies and wireless
turned into more serious competitors to wired phones. If anything,
BellSouth's future looks worse now than it did then.

Worried that a merged AT&T and BellSouth are like some Ma Bell Frankenstein,
reassembled and about to terrorize all of communications? Here's another
view from some smart analysts: AT&T is already a leaky boat, and it's about
to pay $67 billion for another hole.

Francis McInerney of research firm North River Ventures tends to speak in
dense consultantese and illustrate points by using circles on X-Y axis
charts. But over the past decade, he's been right more often than not about
telecom companies. His charts show that AT&T can't grow much and has poor
"capital velocity" - which essentially means the company has so much debt
and overhead that it can't use its income efficiently to stay ahead of the
competition.

"Buying BellSouth does nothing to solve AT&T's core problem," McInerney
says. "All AT&T does with this deal is slow down its own decline."

"They're merging out of weakness, not strength," chimes in telecom
commentator Glenn Fleishman, who runs Wi-Fi Networking News.

The local phone companies' biggest tribulation - and this includes AT&T,
BellSouth, Verizon and Qwest - is that their main business is built on an
expensive infrastructure that's quickly becoming obsolete. They are like
railroads at the dawn of the jet age. They send calls around using
circuit-switched networks when the world is moving to Internet-style
networks. They have millions of miles of skinny copper wire underground and
on telephone poles at a time when whole cities are starting to build
wireless broadband Internet systems that are better and cheaper.

McInerney and other analysts figure the local phone companies all together
have $350 billion to $400 billion worth of obsolete assets on their books.
They can't write them off without financially collapsing, so there they sit,
slowly sucking the life out of these companies from inside, like tapeworms.

AT&T and Verizon do have vibrant, growing wireless businesses, but it's just
not enough help. Their local phone operations pull in billions of dollars of
revenue, but that's not enough, either.

The companies are burdened by too much legacy junk, and they have too little
ability to compete with newcomers such as Vonage and Skype - which is why
the Bells resort to asking the government for help, or to tactics such as
trying to charge websites more for speedier access, effectively hampering
voice-over-Internet services such as Skype.

The phone companies have repeatedly announced plans to modernize by building
Internet protocol networks running high-speed fiber to homes to bring us
high-speed Internet, TV and movies on demand.

I've heard this going back to the early 1990s, when Ray Smith was CEO of
Bell Atlantic and he showed me demos of the Stargazer TV system he was all
set to deploy - but didn't. In 2006, a few communities have phone-company
TV, but for the most part it's about as common as other things we were
supposed to have by now - such as flying cars and domestic robots.

"Using their own data, Verizon and SBC claimed they would spend $48.9
billion and have 36.5 million households by 2000" on hot new broadband
systems, says Bruce Kushnick, who this week released his e-book The $200
Billion Broadband Scandal, which details alleged phone company misdeeds in
broadband. "This was fiber-to-the-curb services ... with 500-plus channels,"
Kushnick says.

Not only did those build-outs not happen, Kushnick says, but every time one
local phone company merged with another, nascent broadband projects got shut
down. "These companies failed to deliver on their fiber-optic commitments,
and it is now clear that the mergers were to blame," he says.

After Sunday's announcement, AT&T CEO Ed Whitacre said the combined
companies would be in a better position to build new networks and compete
with cable TV. But if history repeats, those projects will get just about as
much priority as McDonald's gives to health food.

None of this discounts the power of AT&T or Verizon at this moment. The
majority of people still make calls on old-fashioned land lines and the
newcomers are still, well, newcomers. "While there's a lot of technology out
there, the amount of actual, effective competition is much less," says
Lauren Weinstein, co-founder of activist group People for Internet
Responsibility, which is against the AT&T-BellSouth merger.

But the not-very-distant future threatens to be a lot more harsh for AT&T.
Apparently, that future becomes more likely if the local phone companies
merge to their hearts' content.

Kevin Maney has covered technology for USA TODAY since 1985. His column
appears Wednesdays. Click here for an index of Technology columns. E-mail
him at: [EMAIL PROTECTED]


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