Comments below:

 

From: [email protected] [mailto:[email protected]] On Behalf
Of Dan Khan
Sent: Thursday, 2 April 2009 1:51 p.m.
To: [email protected]
Subject: [phpug] Re: [OT] Moving websites between domains - SERPs fallout

 

Thanks Michael,

 

When we reuse the domain, we'll have similar pages at the same URLs; but
these would apply to the international site not the NZ site.

 

So if I understand correctly, the 301 will effectively replace Google's .com
link with the .co.nz link over time?  Any idea of how long this might take?

-          If you have an xml sitemap on the .com with all the old url's in
it, and have a robots.txt that includes that sitemap:http://www.domain.com,
then Google will spider the old url's and see the redirects that much
faster. If you create a webpage with links to all the old url's on it (that
then redirect to the new url's), you will get it spidered that much faster
as well. The speed of the transfer is dependent on the PR of your
website/highest pr of pages of your website, and therefore the frequency of
Google spidering your website. It is one thing Google seeing the redirect,
it is another thing for Google removing the url's from its index. Could be a
number of weeks.

And in saying don't blanket .htaccess everything, this is so that the domain
still exists in Google from an aging perspective and ensure it's still
indexed?

-          yes

When I put new pages at the same URLs up on .com in the future, I would
effectively be starting from scratch for those pages since the PR was
transferred to the NZ site by replacing the URL in the SERPs?

-          You would be removing the redirect at that point. So any external
links into the subpages would therefore not be redirected. You would have
had to contact all the old linkspartners (you can see some inbound links
into subpages via Google webmaster tools) to get them to link to the new
website. 

 

If this makes sense, then I think I understand!

 

Cheers,

-Dan

 

 

 

 

From: [email protected] [mailto:[email protected]] On Behalf
Of Michael Brandon-SearchMasters
Sent: Thursday, 2 April 2009 1:18 p.m.
To: [email protected]
Subject: [phpug] Re: [OT] Moving websites between domains - SERPs fallout

 

Hi Dan

 

Are you wanting to use the .com as an international website in the future?

 

Then I suggest that you put up a temporary website with a few new pages on
the .com website, and conceptually start from scratch with your .co.nz
website.

 

If you do the redirect as you have stated (htaccess redirect of everything
to new website), then you will lose the power attached to your current
domain.

 

The new domain will still in general not rank well on the search engines
until its gets old enough - immediate ranking for non competitive search
phrases, a number of months for competitive search phrases, despite any
redirects from .com

 

You could do a hybrid of the above

-          New pages on .com

-          If there is a pattern for the old url's, or url by url -  do an
htaccess redirect from all old .com url's (apart from home page), to the
equivalent url's in the .co.nz website

 

The link text and PR attached to the incoming links will be passed through
the 301 redirect from .com to .co.nz, but the .co.nz website will still need
to age before it gets best rankings.

 

Most of your incoming links would have been to the .com homepage, so you
probably would not get too much value from those redirects apart from giving
the best user experience of people Googling, finding the .com url's in the
serps, and then being redirected to the .co.nz - until Google deletes the
old url's from its cache and updates with the .co.nz url's

 

Does that give the answers you are after?

 

 

Kind Regards

 

Michael 

 

Michael Brandon

Search Engine Mastery

Getting you to the top of the Search Engines

 

http://www.SearchMasters.co.nz

Ph: 09 8132307,  Mob: 021 728889, Skype: SearchMasters

 

 

 

From: [email protected] [mailto:[email protected]] On Behalf
Of Dan Khan
Sent: Thursday, 2 April 2009 12:54 p.m.
To: [email protected]
Subject: [phpug] [OT] Moving websites between domains - SERPs fallout

 

Hi,

 

I've got a site currently running on a .com domain and I'd like to move it
to a .co.nz domain and redirect .com traffic -> .co.nz in preparation for
using the .com as an international site.

 

Obviously the .com has been stable on the search engines for the last year,
and I want to try to minimise any associated fallout of the SERPs with the
domain move.

 

Has anyone done this before and have any advice, or can anyone point me to
some best-practice articles?

 

Thanks in advance,

-Dan

 

 

 


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