My choice:
- Open Knowledge: see how information can change the world --Nurunnaby Chowdhury | @nhasive OK Bangladesh Ambassador On Monday, June 9, 2014, Aaron Wolf <[email protected]> wrote: > Truly not just because it was my suggestion… I still think the best of the > lot is "Empowering people by freeing ideas" > > I really don't understand why that has been excluded from the running > given that it meets 100% of the guidelines, perhaps moreso than any other > option. I had expected that if anyone didn't like it as is, that variants > of it would be proposed. The most significant feature of it: the political > message, that this *is* about freedom, people, and power. It begs the > question of each action for the organization "does this work empower the > public?" and "will this help free ideas?" That's much better than the > implications of the current tagline which might be "after we open this > [Pandora's box?], we will see what changes it brings…" > > My second choice is NO tagline. > > Third: Open knowledge, open data, open minds > > > > -- > Aaron Wolf > wolftune.com > > > On Mon, Jun 9, 2014 at 3:37 AM, Rufus Pollock <[email protected] > <javascript:_e(%7B%7D,'cvml','[email protected]');>> wrote: > >> Hi all, >> >> We’ve now had a good amount of time for everyone to contribute ideas re >> the tagline - I've personally contributed quite a few! >> >> We’ve also had a chance to get some advice and input from Johnson Banks >> who have been the professional advisors helping us with the logo, the >> narrative etc. >> >> First, off it is worth reiterating a few key points: >> >> >> - >> >> The tagline complements the narrative (the longer paragraph) and our >> name - it will usually be found with our name/logo and e.g. on the front >> page leads into the narrative >> - >> >> The tagline aims to be a succinct statement of our core purpose and >> reason for being, the driver of our work. It is not especially supposed to >> summarize who we are in terms of our structure (e.g. we don’t need it to >> say “we’re a community” or “we’re global” etc) >> - >> >> Common taglines for well known entities tend to be very short. E.g. >> Greenpeace - tagline is (I believe) “caring for the environment” or Nike’s >> “Just Do It”. Ours could be a bit longer since people are likely less >> familiar with who we are and the kind of area we work in but we still want >> it to be reasonably short >> - >> >> The tagline is aimed to be meaningful (if not a fully explanatory >> since it is so short) to people who aren’t already part of the core >> community >> - >> >> We almost certainly want the tagline to work in conjunction with the >> name, so assume it reads "Open Knowledge: [tagline] ". This means taglines >> which incorporate either open or knowledge run the risk of being >> repetitive >> e.g. imagine tagline was opening knowledge around the world. We’d then >> have: “Open Knowledge: opening knowledge around the world” which doesn’t >> read so well >> - >> >> It would be nice - but not essential - if the tagline allowed for >> customization for specific activities e.g. see how X can change the world >> can have X replaced by different things (such as “open science”) >> >> >> Based on all of these considerations, reviewing the >> <http://wiki.okfn.org/About_the_Open_Knowledge_brand/tagline_discussion> >> _______________________________________________ >> okfn-discuss mailing list >> [email protected] >> <javascript:_e(%7B%7D,'cvml','[email protected]');> >> https://lists.okfn.org/mailman/listinfo/okfn-discuss >> Unsubscribe: https://lists.okfn.org/mailman/options/okfn-discuss >> >> > -- Nurunnaby Chowdhury Hasive Administrator | Bengali Wikipedia <http://bn.wikipedia.org/wiki/user:nhasive> Member | IEG Committee, Wikimedia Foundation <https://meta.wikimedia.org/wiki/Grants:IdeaLab/People> Social Media Interaction Expert | The Daily Prothom-Alo <http://www.prothom-alo.com> Bangladesh Ambassador | Open Knowledge Foundation Network <http://www.okfn.org> Treasurer | Bangladesh Open Source Network (BdOSN) <http://www.bdosn.org> Task Force Member | Mozilla Bangladesh <http://www.mozillabd.org> fb.com/nhasive | @nhasive <http://www.twitter.com/nhasive> | Skype: nhasive | www.nhasive.com
_______________________________________________ okfn-discuss mailing list [email protected] https://lists.okfn.org/mailman/listinfo/okfn-discuss Unsubscribe: https://lists.okfn.org/mailman/options/okfn-discuss
