2012/5/9 Kevin Grignon <[email protected]> > All good thoughts. > > Again, I think it is best to summarize our current thoughts on what the > brand is intended to represent, then explore design alternatives to realize > the brand message. > > This is a good but big question to ask...the key message in my mind is,
1) Apache OpenOffice is a continuation of OpenOffice.org - so it should include some visual element from the previous OpenOffice logo, and need to include Apache. 2) Several keywords for product mission, "leading", "open-source"/"open-standard", "ease of use" (the target...) http://www.openoffice.org/why/ 3) Introduce refreshed, modern, sharp visual elements...to represent that we are on the road to the next momentum. Helen > Regards, > Kevin > > > On Wed, May 9, 2012 at 3:51 PM, Andre Fischer <[email protected]> wrote: > > > On 09.05.2012 09:29, Ariel Constenla-Haile wrote: > > > >> Hi *, > >> > >> On Wed, May 09, 2012 at 09:24:40AM +0200, Andre Fischer wrote: > >> > >>> On 09.05.2012 08:33, Kevin Grignon wrote: > >>> > >>>> Michael, > >>>> > >>>> Thanks for sharing the logo mockups. Also, I appreciate you > >>>> acknowledging > >>>> my earlier contributions - most gracious. > >>>> > >>>> With AOO 3.4 just hitting the streets, now is the time to think about > >>>> performing some design research and explorations in support of > branding > >>>> for > >>>> AOO 4.0. > >>>> > >>>> Perhaps you could create an AOO 4.0 logo concepts page on the wiki to > >>>> capture these great ideas. I also have a number of concepts that I > would > >>>> like to share with you and others for input. > >>>> > >>> > >>> Maybe we can do a logo contest similar to the one Apache Flex did? > >>> > >>> http://incubator.apache.org/**flex/logo-contest.html< > http://incubator.apache.org/flex/logo-contest.html> > >>> > >> > >> > >> IMHO it is better to have some profession designer volunteering, > >> I recall the ugly OOo 3 splash screen > >> http://wiki.services.**openoffice.org/wiki/Art/** > >> Gallery/OOo3_Splash_Screen< > http://wiki.services.openoffice.org/wiki/Art/Gallery/OOo3_Splash_Screen> > >> > > > > I see what you mean. Although some of them are actually quite good. > > And flex does probably have a more design oriented user base. > > > > > > Stella's was far better that the one that got selected. > >> > >> > >> Regards > >> > > >
