Leo Ann Boon wrote:
> beau hargis wrote:
>   
>> And because I am not seeing much in the way of actual development
>> discussion, I am just going to put this here because everyone seems to
>> be paying attention. My thought is...
>>
>> Since Asterisk and an asterisk... OpenPBX is based on Asterisk, so what
>> about:
>>
>> Solidus
>>
>>   
>>     
> Ericsson has already taken that for their CTI solution.
>   
We have a flood of names, but nobody is actually putting any real effort 
into this. If they had, the names wouldn't keep getting shot down so 
easily. It only takes 5 minutes to try a name in Google, and see who is 
using it, or something too close. Those who complain about callweaver 
miss the point that it was researched a bit. It was a first choice, or 
even a second. It was something left that doesn't appear to step on 
anyone's toes. People have made various spurious comments that it does 
step on someone's toes, but so far nothing solid.

So, what we did for the original names was something like:

Step 1
--------

We tried the names in Google. This eliminated my first to perhaps 200th 
choices in a few seconds each. :-)

Callweaver and Aferion were clean, but you have to probe a little to see 
that. callweaver.com and callweaver.net were taken some time ago, but 
had never been used. I could see no evidence they ever would be. Some 
close names, like callweave.com and a couple of others I can't remember 
are template based sites which exist purely to game Google. Clearly, 
those are irrelevant. You need to look for close matches, and assess 
their relevance. You'll find many are taken, but a huge percentage of 
web sites are holding pages for things that will never go anywhere, or 
they exist merely to game Google. A *lot* of the names I tried were for 
gaming Google. You'll find plenty of sites that are almost a carbon copy 
of callweave.com. Generally you can see what they really are pretty quickly.

Someone complained about Callwave being similar, but personally I find 
that a pretty tenuous connection. Half the names of high tech companies 
sound closer than that does to callweaver, and its meaning is completely 
different - callwave is a wireless company. Other opinions may vary, so 
this is exactly the kind of issue where a larger group voting might 
provide a more broadly based impression.

Aperio was tainted, but perhaps not too badly. aperio.com is used for 
medical software. That made it iffy, but not clearly unacceptable. The 
word has too generic a meaning to be tied hard to something. Legally, 
people can't claim strong tie in for generic words, however much 
Microsoft appear to have succeeded with Windows. This is an important 
point to consider when looking at the level of tainting.

Step 2
---------

We tried the pieces of the names in Google, where the names were long 
and can be broken down. Weaver is used heavily, but by all sorts of 
organisations. This makes things like Dreamweaver irrelevant as 
tainting. There are a number of Streamweavers, and other weavers, which 
are nothing to do with Adobe. Weaver is popular in telecoms, because of 
its allusion to switching fabric. However, with diverse people using it 
nobody can claim "weaver" is their domain. If we'd tried to call it 
OpenMacroMedia, that would clearly not have been the case. :-)

Being clean is the first priority for a new name. The whole reason for a 
change is because the current name it tainted. I'll say that again - THE 
KEY ISSUE IS THE NAME MUST BE CLEAN.

Step 3
--------

Although we had cooked up candidate names based vaguely on relevance, we 
reassessed them if they looked clean or fairly clean.

Aperio is obviously relevant, though it doesn't mean a whole lot in 
itself. Aferion is too. Callweaver perhaps passes over the head of a 
number of people who have never worked in telecoms.


Bottom line
----------------

Its always possible for new information to come to light, but if you 
don't spend a few minutes trying to eliminate the names which are 
already taken, or are heavily tainted, this whole process descends into 
chaos.

Regards,
Steve


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