The Redwood Shores-based software company will introduce the new promise Tuesday under a new marketing campaign called "The War on the Complexity," CEO Larry Ellison said Monday during a 90-minute meeting with reporters.
The pledge amplifies on Oracle's efforts to build upon its leadership in database software to sell more products that help companies automate a wide range of sales and administrative chores.
It also represents the latest in a long history of marketing gimmicks for Oracle, which is trying to dominate Internet software like archrival Microsoft Corp. does personal computer software.
-----Original Message-----
From: Behar, Rivaldi [mailto:[EMAIL PROTECTED]]
Sent: Tuesday, April 24, 2001 4:28 PM
To: Multiple recipients of list ORACLE-L
Subject: RE: News flash - IBM buys InformixWhy doesn't he buy IBM ?
Rivaldi
Oracle DBA-----Original Message-----
From: Haskins, Ed [mailto:[EMAIL PROTECTED]]
Sent: Tuesday, April 24, 2001 3:16 PM
To: Multiple recipients of list ORACLE-L
Subject: RE: News flash - IBM buys Informix
I think Larry should buy Sybase!!
Ed Haskins
Oracle DBA
Verizon Wireless
-----Original Message-----
Sent: Tuesday, April 24, 2001 3:21 PM
To: Multiple recipients of list ORACLE-L
It has been announced today that IBM has purchased Informix. See your local
tech news service later today for details.Hmmmm. Wonder what Larry thinks about this?
Cheers,
Earl
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