Originating from the UN...presumably everyone will see through it?
 
B

 
http://www.physorg.com/news136050331.html

UN agency pushes global ID for emergency contacts

(AP) -- In the English-speaking world, many cell phone users leave emergency
contact information in the devices' address books under an entry labeled
"ICE" - for "in case of emergency."

Now, the U.N. International Telecommunication Union is trying to adapt that
system for the rest of the world.

The ITU's idea is for people to start the contacts in their phone address
books with the Arabic numerals "01," "02," and so on and adding a
description of the contact in a native script. For example, a dad's contact
number would appear as "01father," with "father" substituted with the
equivalent word in other languages. The Arabic numerals tend to be
universally recognized.

Firefighters, police and other emergency workers would then know to look
first under those numerals to find the next of kin and other key contacts.

The ITU notes that while "ICE" has emerged as a way for people to list
emergency contact numbers, "this precludes people who do not use or
recognize the Roman script from readily identifying what the term `ICE'
represents. ITU members expressed the need to identify emergency contacts
independent of language or script."

It's not clear whether people will readily adopt this system, which ITU is
calling "a standard" even though the agency itself came up with it. The ITU
said it would work with the nonprofit organization ICE4SAFETY to promote the
alternative.



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