Good idea…if they weren’t so evil, Muslims would be laughable.

 

B

 

http://www.alternet.org/story/147890/how_jon_stewart_and_stephen_colbert%27s
_poking_fun_at_iranian_culture_helps_america_lube_the_wheels_of_war

 


How Jon Stewart and Stephen Colbert's Poking Fun at Iranian Culture Helps
America Lube the Wheels of War


By Ali Gharib, AlterNet
Posted on August 19, 2010, Printed on August 20, 2010
http://www.alternet.org/story/147890/


In early July, news came that the Islamic Republic of Iran decided to issue
fashion guidelines for men. Unveiling a large poster showing headshots of a
half dozen men, in frontal and profile views, the Iranian culture ministry
announced that certain haircuts were immodest and violated the Islamic
Republic’s national and religious sensibilities. The ban covered gelled
spikes and mullets, and the poster showed six acceptable styles, all
seemingly ripped from the 1950s (the side part, the comb-back, and even a
little flop over the ears are acceptable). Recovering from a beer-imbued
long weekend, complete with fireworks, Americans returned to work on Tuesday
to find a slew of articles and blog posts on the new restrictions. Even
Stephen
<http://www.colbertnation.com/the-colbert-report-videos/340922/july-08-2010/
modest-con-2010>  Colbert got in on the action, declaring that Iran had
approved his own hairstyle. Everyone had a good chuckle. 

The reaction seems innocuous – just poking a little fun at what is, on its
face, a ridiculous regulation on a whole nation of people thousands of miles
away. But laughing at the expense of Iran is not quite as harmless as it
seems – not when the U.S. has occupying armies on two sides of Iran’s
borders, and a large chunk of the D.C. strategic establishment speaks
belligerently about U.S. or Israeli bombing runs on the country of 65
million. There’s something crass about it, actually. The fact that Americans
feel free to laugh about Iran in a climate where a former CIA
<http://transcripts.cnn.com/TRANSCRIPTS/1007/25/sotu.01.html>  chief tells
CNN he thinks attacking Iran “may not be the worst of all possible outcomes”
speaks to the likelihood that Americans administer their empire from their
unconscious minds. Humor, of course, is a gentle way to convince people –
propaganda for the unwitting part of the brain.

In the modern era, humor has worked again and again to dehumanize target
countries as a standard part of war propaganda. In a democracy, where
support of the population at large is supposedly a prerequisite for
attacking another country, jokes are a common means of dehumanizing,
demonizing and generally placing the population of the targets of the attack
into the category of Other. Empathy plummets; and civilians in the aggressor
state find it increasingly difficult to put themselves in the
(Islam-approved) shoes of those on the receiving ends of the bombs.

Most troubling is that liberals and progressives – those you might expect,
ostensibly, to oppose a U.S. attack on Iran – are just as likely to laugh
the country to war as hawks. Maybe more: Hawks in the media, at neocon rags
and mainstream outlets alike, take Iran far more seriously. Those liberals
snickering about mullets play into the same sort of joking that occurred in
the run-up to the Iraq War – dehumanizing the soon-to-be targets. But
instead of the Butcher of Baghdad, today’s monsters are the “mad mullahs” in
Tehran.

***

Recently retired Prof. Hugh Rank, formerly of Governor’s State University,
just south of Chicago, has done some of the best work around on "persuasion
analysis," which dovetails nicely with studying war propaganda. What, after
all, is war propaganda in a democratic society if not a means of persuading
the civilian population to support a war and, if you’re lucky, enlist their
sons and daughters in the effort? On his Web site on war propaganda, Rank
defines war propaganda as “persuasion targeted at an internal audience,”
with the emphasis in the original. (Demoralization of an enemy, to Rank, is
“psychological warfare.”)

War propaganda breaks down into four categories (here
<http://www3.govst.edu/h-rank/Political/Cause%20Groups/war_propaganda.htm>
’s Rank’s chart). You downplay things in the public discourse that make you
look bad, and play up the good things you do. With regards to the
propaganda’s targets, you ignore the other culture’s strong points, and play
up its missteps. Intensifying the “bad” characteristics of others, says
Rank, gets accomplished through “verbal aggression, words used to stir
emotions” – think name-calling.

While Rank is focused on the more serious examples of intensifying the “bad”
in others – “horror stories” and “atrocity pictures” – the prevalent use of
humor over the past century fits right into this picture. Rank’s examples
are used to “invite people to hate others and seek revenge.” Humor
accomplishes the first stage of this simply by forcing a society to look at
the potential enemies as “others,” at the very least creating an
indifference to their fate.

“We have real social problems with killing in democratic societies,” Dr.
Robin Andersen of Fordham University, who also works on persuasion analysis,
told me. “In order to justify the killing you've got to take them outside of
a human realm.” Andersen noted that part of the propaganda process is to
make the internal audience – that which must support a war (or at least be
indifferent to it) – lose their “compassion and empathy for the death and
suffering” of the others by distancing oneself from the target society. Not
every example of humor does this, but Andersen said one that certainly does
is mockery.

 ***

During World War I, as casualties mounted (eventually reaching 15 million
people), Britain and U.S. needed to find a way to justify continued
involvement in the war. “Anytime people noticed the deaths were going up,”
said Andersen, “the propaganda went up too. The Germans were demonized.”
There were spates of humorous cartoons depicting not just German soldiers,
but German citizens, as club-wielding apes.

“To make fun of a country it requires an almost sort of distillation of a
country into a form of stereotype and cliché,” said John Feffer, the
co-director of Foreign Policy in Focus at the Institute for Policy Studies.

Among the examples that yielded the most harmful effects, one need look no
further than Nazi Germany before and during World War II. At least three
Nazi weekly humor magazines churned out material throughout the war.
Sometimes the targets were Brits – Churchill as a gluttonous buffoon – but
the most severe mockery (and the most severe consequences) were reserved for
Jews. Cartoons continually depicted caricatures of Jews, with big noses and
ears, and often with an unnatural and overwhelming desire for money.
“Ignorant, lured by gold,” one cartoon
<http://www.calvin.edu/academic/cas/gpa/sturmer.htm> from Der Stürmer read.
Another called Jews “worms,” because they “creep up on what [they] want.”

Humor as propaganda does not need to focus on society or sectors of society
as a whole – often, it can focus squarely on the leadership of a country.
Take Kim Jong-il, the enigmatic "supreme leader" of North Korea. No doubt
some of the ridicule of Kim comes from his own behavioral quirks. Feffer, an
expert on the Korean Peninsula, said Kim’s appearance (short and plump, with
poofy hair), his reticence to speak publicly, his film-buff habits
(kidnapping actresses and movie directors), and his reported reputation for
drinking and good eating make him an easy target. “These habits and
predilections contribute to the kind of satirist’s portrait of him,” Feffer
told me. “Of course, we have plenty of leaders in the democratic world with
similar predilections – Bill Clinton with sex, and Bush with drugs and drink
– but they have a team of public relations people who are constantly working
to burnish their image.” Kim Jong-il is routinely savaged in political
cartoons (see poofy hair) and his name alone – sometimes just a reference to
North Korea – has become a punchline on late-night comedy shows.

While the U.S. hasn’t launched an invasion of North Korea yet, other leaders
who have drawn the ire of the U.S. – e.g. Panama’s Manuel Noriega and Saddam
Hussein – have not been so lucky, ending up on the wrong end of aggressive
U.S. military campaigns to remove them from power.

In Noriega’s case, the propaganda focused on his character. Of course, the
issue underlying the 1989 U.S. invasion of Panama was not his alleged use of
drugs or cross-dressing, but rather what Ronald Reagan and George H.W.
Bush’s fear that once, according to a treaty, the Panama Canal fell into his
hands, the U.S. would be frozen out of this essential waterway. But making
Americans see Noriega as a dress-wearing, coke-blowing dictator was
low-hanging fruit in the process of making the U.S. public support an
invasion. “Many of the most outlandish stories turned out to be fiction,”
said Peter Hart, activism director at the media watchdog Fairness and
Accuracy in Reporting (FAIR). “You were supposed to be mad enough to want to
do something about this guy but still view him as an incompetent boob.” Hart
pointed me to  <http://www.fair.org/index.php?page=3744> an entry from a
1990 issue of Extra!, a magazine published by FAIR:

 Unhappiness with the Pentagon did not keep reporters from promoting the
U.S. Army-approved image of Noriega as a comic strip arch-villain. The
Southern Command told reporters soon after the invasion that 110 pounds of
cocaine were found in Noriega's so-called "witch house," and this played big
on TV news and the front pages. When, a month later, the "cocaine" turned
out to be tamales (Washington Post, 1/23/90, page A22), the government's
deception was a footnote at best. The initial headlines of Noriega as
drug-crazed lunatic had served their purpose: to convince the American
people that he represented a threat to the Canal.

In another  <http://www.fair.org/index.php?page=3743> report from the same
issue of Extra! picking through a book on Noriega for falsehoods, FAIR
pointed to a description of the Panamanian military dictator as diminutive
and having a “damp, limp handshake.” A sidebar from the book ran in Newsweek
describing Noriega as bisexual, alleging that he would “perfume himself
heavily on off hours and wear yellow jump suits with yellow shoes, travel
the world with a male pal with whom he was widely rumored to be having a
torrid affair, and surround himself with openly gay ambassadors and
advisers.”

The Noriega example also illustrates the perils of dissenting from the
pervasive mockery of someone the U.S. government has deemed an enemy. Sarah
York who, as a 10-year-old in the late-'80s, struck up a letter exchange
with Noriega, eventually going for a week to visit Panama as a guest of the
general. The story is retold by the principles in an
<http://www.thisamericanlife.org/radio-archives/episode/246/My-Pen-Pal>
episode of the radio show "This American Life." York was herself labeled a
propaganda tool of the Panamanian government – a 10-year-old called names by
newspapers and radio hosts. One such host, she says, brought her to tears
live on air by asking if she knew that “Noriega rapes girls her age.” These
allegations were unfounded, as were other charges against Noriega, including
the extent of his involvement in drug trafficking (a principle justification
for the U.S. invasion). York, now grown, married and with children, shrugs
at the suggestion that this childhood episode pressed her into her current
life off the grid in the northern Wisconsin woods. But the reporter notes
that there is no ambiguity in her new life, “no room for misinterpretation”
– no accusations, no mockery.

The most recent U.S. propaganda success came with Iraq. But the joke
campaign started way before George W. Bush and his neocon Middle East
advisers even got into office. One joke from the 1990s set up Hussein as a
misogynist, and while acknowledging Bill Clinton’s own sexual appetites,
painted them as obviously lesser than Hussein’s. The
<http://www.unwind.com/jokes-funnies/politicaljokes/saddamjokes.shtml>  same
Web site goes after Iraqi civilians, depicting them as a society used to war
with a set of jokes labeled: “SIGNS IRAQ IS GETTING USED TO THE BOMBINGS.”
One such sign reads: “Students anxiously listen to the radio each morning to
listen for school closings.” Never mind that school in the early days of
Shock and Awe was strictly out of the question: What’s wrong with alluding
to the fact that hundreds of Iraqi children are eagerly awaiting bombings to
get out of classes? Who cares that their schools, their country, and their
lives, are being shattered?

***

Iran, on the other hand, is a propaganda success in waiting. President
Barack Obama still seems hesitant to attack Iran, despite his capitulation
to escalating measures like sanctions which are unlikely to stop Iran’s
nuclear advance (correctly) and, therefore, represent only a checklist item
on the neocon roadmap to war. Likely due to both his character (Obama the
thoughtful, sober president) and his reluctance to start another Mid-East
war, the administration is less engaged in demonization and mockery of Iran
than the Bush cohort was in their rhetorical strikes against Iraq.

Nonetheless, a widespread network of hawks in the D.C. establishment – from
think-tanks to press commentators – continue to use mockery and especially
dehumanizing language in Iran. Just one recurring theme – Iran’s “mad
mullahs” – yields nearly 40,000 hits on Google. Many of them come from
right-wing sites, but the language sometimes filters into mainstream
publications or television. Neither conservative nor mainstream outlets
acknowledge that the slur "mad mullahs" casts a wide net over those
"mullahs" who might be disengaged from politics (as many Shi’a clerics are
for academic theological reasons) or those involved in reform politics. Mad
mullahs encompasses even those religious leaders intimately involved in the
opposition Green Movement, a cause célèbre among anti-regime types
stateside.

During the 2008 campaign, it was John McCain who let the war jokes fly. One
would think that if any Republican hawk would understand the gravity of
going to war on the whimsy of a few belligerent ideologues, it would be
McCain, who spent five and half years in a Vietnamese prison camp. That
experience informed the isolationism in McCain’s early political career. But
after his failed presidential run in 2000, McCain drifted even further into
the orbit of neoconservatives – the prime movers and shakers behind the Iraq
war, and today, those who press most ardently for military strikes on Iran.
It was toward the latter end that McCain, asked about Iran on the stump, let
loose a laugh line, parodying the Beach Boys song "Barbara Ann": “You know
that old Beach Boys song, Bomb Iran? [Sings:] Bomb bomb bomb….”

Even the liberal and progressive press and blogosphere is not immune from
demonizing the religious culture of Iran. Take
<http://seanmiller.blogs.com/whizdumb/images/2007/10/10/newyorker_cover.jpg>
the October 8, 2007, cover of the New Yorker, where Iranian President
Mahmoud Ahmadinejad was shown on the toilet with a neighbor tapping his foot
– a signal for gay cruising à la the Larry
<http://www.washingtonpost.com/wp-dyn/content/article/2007/08/27/AR200708270
1235.html>  Craig scandal. The cover cartoon was riffing on an assertion
Ahmadinejad made at an appearance at Columbia University that there are no
gay people in Iran. Only, Ahmadinejad never made that assertion. Despite
this ABC News <http://abcnews.go.com/US/story?id=3642673>  headline that
blares, “No Gays, No Oppression of Women in Iran,” if you scroll down to the
actual piece, Ahmadinejad is actually quoted as saying
<http://www.youtube.com/watch?v=4_3RUwAJ_MI> : “In Iran, we don’t have
homosexuals like you have in your country.” (I speak Farsi, and that’s
accurate.) The difference is subtle, and no sane person defends Iranian
treatment of gays, but the statement remains true, that in Iran, there are
not gay people in the same way that there are here in the U.S. – it is,
after all, a conservative Muslim culture. Nonetheless, what better way to
poke fun at a homophobe than to declare: "That guy is sooooo gay!"

The latest knee-slapper – regulated hairdos -- is just another rather
meaningless cultural quirk. Strict adherence to Islamic codes of modesty,
according to hard-line clerics in Iran, means no long hair. When the story
broke in the West, many liberal blogs – rather than chalking the story up to
a conservative culture – used it in a condescending tone, making light of
the ban on mullets. Gawker
<http://gawker.com/5580474/mullets-are-officially-illegal-in-iran>  called
it “a move of government oppression we can sort of get behind.” Iphelgix at
FireDogLake expressed <http://seminal.firedoglake.com/diary/58910>  the same
sentiment, adding:

 Now if only they instituted democratic reform, moved towards a non-secular
society, protected women’s rights, protected reasonable freedoms for their
citizenry and generally stopped being such an oppressive dick toward their
own populace I might even consider moving there!

Daily Kos blogger
<http://www.dailykos.com/storyonly/2010/7/12/883337/-Cheers-and-Jeers:-Monda
y> "Bill in Portland Maine" even went so far, in a note that ended with a
similar quip about mullets, to make light of the Iranian government’s having
recently decided not to stone a woman for adultery: “Always remember:
‘Stoning in June, corn high soon. Stoning any time after, and you're just
throwing money down the ol' shafter.’”

"It comes from all sides of the political spectrum,” Feffer of FPIF told me.
With North Korea progressives were presented with an opportunity to burnish
their “universalist” credentials – essentially saying, “We don't only
criticize right-wing dictatorships, but we also criticize left-wing
dictatorships and make fun of them as well.”

While not blaming Obama directly for the dehumanization campaign, FAIR's
Hart points out that Iran has clearly been declared an enemy of the U.S.,
and “when the U.S. government declares enemies, it's a little difficult for
people to push back against that.”

Hart is not surprised that some liberals and progressives are suckers for
poking fun at potential bomb targets: “Politically these things don't always
cut cleanly,” he told me. “If you can convince people who are nominally
liberal about the need to invade Iraq and write in support of that idea,
then why couldn't you get them to write about Iran.”

 ***

It’s not a tiny leap from poking fun at a people to bombing them – but it’s
not too far off either. Both are predicated on making a group of foreigners
solidly "the other." And what better way to do this than pointing out
differences and laughing at them. It’s a form of cultural judgment: "You
can’t have long hair, and therefore are not as good as us." The same
paradigm applies to burkas and headscarves, or, if you were in Pueblo,
Colorado, perhaps, the ban on letting dandelions grow. Yes, that’s right, we
have our own silly regulations, but you won’t hear about those. This isn’t
about U.S., it’s about THEM. It’s what John Dolan, in a 2006 essay on
cultural relativism for this Web site, derided as “the cozy simplicity of
cheering for your tribe and sneering at all others”:

That's the reality of those "moral absolutes" right-wingers proclaim as the
grounding of decent behavior: the absolute right to hack to death anyone who
doesn't share your tribe's religion, table manners or musical taste. 

[…W]hile Rush Limbaugh brags about how we're going to bring the culture of
Missouri to Baghdad, his opponents in the Ivy Leagues and Berkeley were by
no means in a position to say that this was a grotesquely provincial,
wrong-headed enterprise.

They simply wanted it done in a kinder, gentler manner.

With even liberals guffawing away, it’s no surprise that humor as war
propaganda seems to not ruffle anyone’s feathers. “I think political
discourse has shifted rather substantially in the past four decades,” said
Feffer. “We live in an irony-soaked environment. This was originally a
purely American approach, but has, because of television (and the Internet)
become a more general part of politics.”

While, 20 years ago, a satirical news show could only survive as a
five-minute weekly segment on a comedy show ("Saturday Night Live"), today
there are two stand-alone daily half-hour programs dedicated to skewering
the news. Everything these days, says Feffer, is “essentially material for
stand-up comedy.”

 



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