#548: back Links - Why Do You require Them For Your Website?
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Reporter:  VivianGendron                                                        
                                  |       Owner:  somebody  
    Type:  enhancement                                                          
                                  |      Status:  new       
Priority:  minor                                                                
                                  |   Component:  component2
Keywords:  bloomington illinois markeing agency web design agency bloomington 
il web design bloomington illinois  |        Lang:            
   Patch:                                                                       
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 <br>To be successful on the web, you must provide solutions to the
 problems your visitors have. Keyword research is the key to figuring out
 what those problems are.<br><br>Whether you are pursuing search engine
 optimization or even PPC, understanding what your potential customers or
 clients want is where the game is. Despite everything you have read about
 ecommerce, marketing, web design and so on, there is one true theme to
 making money on the web. Figure out what people need and provide a
 solution. Just to be clear, you should charge money for the solution!
 Can't leave that out.<br><br>Keyword research is the way to figure out
 what people need. They are, after all, typing in their need. One of the
 first keywords to research, of course, is "buy." If you get ranked under
 such a keyword phrase as it relates to your site and products or services,
 you are going to do okay. Regardless, the idea is to research just about
 every possible phrase related to your products or service and then make
 sure you take the necessary steps to get in front of people using those
 phrases when they search.<br><br>You will often be told that keyword
 research is exciting. It is, after all, the yellow brick road to your
 client's hearts. In truth, it can be less than enthralling. This is
 particularly true if you have a site with a large scope of products or
 services. Doing keyword research for a site like Amazon, for instance,
 would be torturous. Regardless, you probably will not be sitting all perky
 at your computer when you are doing the research. This can lead to
 problems.<br><br>You are going to run into temptation when researching
 your niche. What is temptation? It is a keyword phrase that does not
 really fit your site, but is sort of close. The evil little bugger on one
 shoulder will start saying, "Come on, it is close enough. Just go for it.
 Who is going to know!" At this point, you will start thinking to yourself
 that the site doesn't really offer anything technically for the keyword
 phrase, but visitors will probably be interested in your stuff that is
 kind of the same.<br><br>So, should you incorporate such phrases into your
 site? I've done it as have others. You can do
 [http://Esri.Handong.edu/english/profile.php?mode=viewprofile&u=13483
 check it out] as well. Personally, I've found it adds traffic, but not
 much in the way of revenues. I've stopped doing it and taken a different
 tact. Instead of falling to temptation, I try to go out and find the
 solution to whatever the keyword phrase is suggesting is a problem. Ah,
 now we have revenues! In some situations, however, this simply isn't
 possible and I just skip over the phrase. Others, of course, would advise
 grabbing it anyways.<br><br>When doing keyword research for a site, I find
 sticking strictly to your niche is the key. If you fall to temptation, you
 are probably going to be disappointed with the results anyway. Now, if
 only Angelina Jolie would tempt me<br>

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Ticket URL: <https://trac.parrot.org/languages/ticket/548>
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