Hi!

JT> I am trying to fathom the economics of producing a DSLR to sell at U.S.
JT>   $900 (the *ist Djr?). Start with the *ist D, retaining its sensor (as 
JT> Canon did), then: ... the rest snipped ...

Joseph, why don't you try to apply same logics for Canon Eos 10D and
Rebel D. Nevertheless Rebel D (who is known to share sensor with 10D)
sells for about 2/3 of price of its bigger sibling and obviously Canon
is not loosing money selling them as fast as they can produce them...

I honestly think that price of *istD's sensor has been somewhat
exaggerated.

Other than that, I can see your point.

Well, I can only tell you this story, which is about 4 years old.

When Palm Vx came out it costed about $450. And people where buying it
because it was "razor" thin, trendy, stylish, etc. It was a big hit.
Some of the folks of the company for which I worked were on some
exhibition somewhere in USA. Palm were also on the same exhibition. I
was given a call in the middle of the night inviting me to buy Palm Vx
for $240 brand new. Unfortunately, few weeks before that I bought Palm
IIIe (bottom end) for $180 and had exhausted my money. During the
single week of this exhibition Palm sold at least 10,000 units of Vx
at this seemingly low price. I am sure they've made a huge profit and
huge publicity for themselves and their product.

JT> Ergo, I suspect that the production cost of the *ist D is at the point
JT> where it could already be sold for about what the Economalist D will cost.

Yes of course. How can it be otherwise?

Peace!

Boris

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