So its not a successful business model to discount a first job, or to
say have a free sitting, and one free 10x8, but pay for any others you
want?
Funny how 99% of studios in the UK survive then?
Who said anything about 'Reversing a discount' anyway? What we said was
give them a discount off the first job. They still keep the discount on
that job, they just dont get it on the next job. Call it an
introductory discount or something like that. This way, they more
likely to understand that the next job is full price (ie no discount)
than they are to understand that your rate has just doubled!
Rob Brigham
-----Original Message-----
From: Norman Baugher [mailto:[EMAIL PROTECTED]]
Sent: 12 April 2001 12:30
To: [EMAIL PROTECTED]
Subject: Re: What are you wearing tonight? (Was: Fairy pics)
I think that, respectfully, is a load of crap. You're still making
excuses
to charge less because you don't have the confidence to charge what you
are
worth. If I applied that philosophy to business, I'd be BK... Reversing
a
discount? That's absolutely nuts. Once you drop your shorts in business,
it's not very easy to pull them back up... ("I was just being nice on
the
first job, now I'm going to stick it to you!" - "Great, I love doing
business with you!") If you are going to shoot for money, apply a
successful
business model or you're just going to f-up the market for everyone else
before you go out of business yourself.
Norm
Andy Harbin wrote:
> This sounds like a really good approach to this. "My rate is usually
> $XXX, but seeing as who you are, I'll give you a discount of $XXX."
> This way you increase the 'value' of your work (for both you and the
> client), but don't charge a rate that you are not currently
comfortable
> with. Also, as Rob says, discounts can easily be removed especially
> when you get busier and are doing more work.
>
> Great idea Rob!
>
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