Thank you William, well said. Since I make part of my living selling software I stayed out of this, I get too hot.
Don > -----Original Message----- > From: William Robb [mailto:[EMAIL PROTECTED] > Sent: Tuesday, December 07, 2004 6:29 AM > To: [EMAIL PROTECTED] > Subject: Re: Photoshop CS Bargain Basement > > > > ----- Original Message ----- > From: "mike wilson" > Subject: Re: Photoshop CS Bargain Basement > > > > > > > Let's say you are a member of a large orchestra. You take years to > > learn your instrument and weeks to learn a particular piece, along > > with your colleagues. A huge investment of time and effort. It is > > recorded and released on CD. Why is it $6, not $600? The answer, > > of course, is the effect of scale. At a cheap price, you can sell > > more and make the same, or better, profit. I know there are other > > factors involved in the argument but, for me, software is > > _grotesquely_ overpriced. It would be really interesting to see if > > any company had the mettle to reduce their price by a couple of > > orders of magnitude to try to corner the market. > > I did a seminar a few years back with a very good and successful > photographer. > On pricing, he said that if you want to drop your price 10%, you will > have to do 40% more work to make up for the price drop. > My Photoshop instructor mentioned one time that something like 90% of > the installed Photoshop programs are pirated, with the other 10% > being legitimate installs. > People will take things for free if they have the opportunity, no > matter what the cost is. I see it every day, with people shoplifting > cheap trinkets out of my store. > Pirating is what keeps the cost of software high. If those other 90% > bought, everyone would pay significantly less. The cost of theft is > built into the price, and the honest consumers pay for the crooks. > > William (no stolen software on my machine) Robb > >
