Saw a National Geographic lying around my folks' place this morning, and seeing France on the cover I thought it might give me some useful tips for my little trip there end of the month. I picked it up, and the first thing I noticed on the page it flipped open to, a great big PENTAX blares out at me from the middle of a full page ad. Wow! Some hope yet!
Then in the next couple of microseconds, I wonder what product it's for- my eyes scan to the bottom right (I once read this fascinating article on people's newspaper reading habits- what they see or read first, second, the lines they travel etc.. but I digress). Lo and behold! It's an SF7?? I check the publication date- 1989. Doh. John Coyle once showed me some original Pentax ads mined from his vast collection of photography literature- I can only imagine how wideeyed some of you were when you saw those ads hot off the press! Would anyone like to share what camera ad you tore out of a magazine and kept safely away til you could scrounge up enough to buy it? Most of you would probably laugh at the recentness of mine. I read and reread brochures for a Nikon N90 and a Canon EOS30 til I could afford a camera. I ended up doing a lot of research online, and falling in love with an MZ5n (managed to put my hands on the A4 folded three times brochure a long time after I bought the camera- not a very impressive pamphlet). The A4 size ist D brochure sat for the longest time in various places all over my house and that one was much better reading. All 200 times I read it cover to cover. Ever had ist D dreams? :) Leading up to my Canon 20D purchase, I never really had much in the way of paper to read, but there was lots online. Ironically, the current-reading in the house at the time were Nikon D2H and D1H brochures. Now -those- guys make great brochures.. Cheers, Ryan

