there are people predicting that no-one will be in the medium format camera business, digital or film, in 5 years. i am inclined to think that Hasselblad will still be standing but no-one else. Bronica is gone, Contax is probably gone, Rollei is doing a good imitation of going. only Mamiya, Hasselblad and Pentax have some life in them. i won't count Kiev and Seagull. i'll bet Holga will be around. i think that the 645D is going to end it for Pentax. my Kodak contacts won't tell me the price of the sensor inside the 645D, but it is expensive. i think unless Pentax prices it well above $10K, perhaps as much as $14K, they are going to lose money on the project.

Herb....
----- Original Message ----- From: "Mark Erickson" <[EMAIL PROTECTED]>
To: "pentax-discuss" <[email protected]>
Sent: Wednesday, April 20, 2005 11:51 AM
Subject: Unidentified subject!



I agree with the brand value assessment.  Regarding dead ends, are
you saying that you think all MF digital backs are dead ends, or
just Contax-fit ones?  What about the Pentax 645D effort?




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