because when people talk about market share in the financial world, they are implying transfer of film DSLRs to digital. no-one expects anyone to make film SLRs in 2 years except dribs and drabs of the F6 and EOS-1 models. if Pentax can't maintain total SLR market share, it won't make as much money, even if it is selling more units. it costs more to design and make a DSLR and the profit margin much more subject to price erosion. that is why Nikon has sold a record number of SLRs, film and digital, in the last year and made less money from them.

Herb....
----- Original Message ----- From: <[EMAIL PROTECTED]>
To: <[email protected]>
Sent: Friday, April 22, 2005 9:55 PM
Subject: Re: is it a bubble?



How could Pentax have lost DSLR market share? They went from zero to whatever they have now. And a lot of those buyers, probably the majority, were move ups from P&S. They aren't ready for an upgrade yet. But they will be. Probably right around the time Pentax is ready to introduce one.




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